Essays about: "Therese Lilja"
Found 3 essays containing the words Therese Lilja.
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1. What KPIs are fundamental for the business model “Equipment-as-a-Service” at one of Sweden's largest automotive manufacturers?
University essay from Göteborgs universitet/Graduate SchoolAbstract : Background: The business model “As-a-Service” is fairly new and has gained attention in connection with the importance of creating a circular economy. The business model has a new way of creating revenue which makes it of value to apply useful Key Performance Indicators (KPIs) in order to remain profitable. READ MORE
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2. Place Brand Communication as Governmentality: Governing through Branding in the Post-industrial city.
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : This study argues a problem in the place brand communication field’s focus on its practicality as a management strategy, regarding it as a neutral activity overlooking the political decisions behind and its consequences. The purpose of this study is suggesting a solution by approaching with a governmentality perspective. READ MORE
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3. Said and done? : A qualitative study in the gender mainstreaming work within Entebbe municipal council, Uganda.
University essay from Institutionen för samhällsvetenskaper, SVAbstract : Our study was a qualitative study in the gender mainstreaming work within Entebbe municipal council, Uganda. This thesis was funded by SIDA through a Minor Field Studies scholarship. The main focus was internal communication, particularly implementations of governmental policies. READ MORE