Essays about: "Thesis on individual consumer factor"
Showing result 1 - 5 of 8 essays containing the words Thesis on individual consumer factor.
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1. Understanding consumers’ perception of the end-of-life of a garment : Applying the Theory of Planned Behavior to consumers’ disposal intention
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : Purpose The purpose of this master’s thesis is to investigate consumers’ perceptions of the end-of-life stage of a garment. Overall, the objective is to determine influencing factors that impact consumers’ disposal decisions to conceive a better understanding of post-purchase consumer behavior and formulate implications for both business and society. READ MORE
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2. The Philanthropic Brand? An exploratory study of consumers’ perceptions of brands communicating moral messages on social media
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Thesis Purpose: The purpose of this thesis is to provide an understanding of how brands relaying moral messages in their communication are perceived by consumers. Therefore, it investigates consumers’ brand meaning resulting from exposure to brands’ moral messages on social media. READ MORE
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3. The potential of residentialdemand response to reduce lossesin an urban low-voltagedistribution grid
University essay from KTH/ElkraftteknikAbstract : Demand response (DR) has been widely documented as a potential solution for severalchallenges the electrical power system is facing, such as the integration of intermittentrenewable electricity generation and maintaining system reliability undera rapid, global electrification. While l ots of r esearch has been done i nto differentmarket designs and tariffing methods, less work is available on the implications ofdemand response on power grid operation, especially for the low voltage side. READ MORE
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4. The Paradox of Luxury : A perspective on luxury value and consumer behavior
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : There must be a human factor to explain the lack of logic in luxury consumption. This irrational behavior is subject to explanation in this thesis, using values to map a framework where hopefully, conclusions can be drawn regarding how values drive people to consume luxury clothing. READ MORE
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5. Förutsättningar för en lyckad lansering av ”Modultrall” : en studie av konsumenter, små byggföretag och bygghandeln
University essay from SLU/Dept. of Forest ProductsAbstract : Analytiker betonar att produktutveckling är viktigt för att lyckas i skogsindustrin. De nordiska sågverken fokuserar idag på att förbättra sin marknadsposition genom produktförnyelse, nya marknadsstrategier och omstrukturering av värdesystem. Ett företag som gjort detta är AB Karl Hedin. READ MORE
