Essays about: "Tommy Schytt"

Found 1 essay containing the words Tommy Schytt.

  1. 1. The use of data in social media marketing : An explorative study of data insights in social media marketing

    University essay from Umeå universitet/Företagsekonomi

    Author : Sophie Grönlund; Tommy Schytt; [2017]
    Keywords : Marketing; Data; Data-driven marketing; Social media; Social media marketing; Engagement;

    Abstract : The marketing possibilities on the Internet is growing and so are social media marketing. The budget devoted for marketing activities on social media is constantly increasining every year and the time users are spending on social media is also increasing. READ MORE