Essays about: "Wally Ernesto Garcia Castillo"

Found 1 essay containing the words Wally Ernesto Garcia Castillo.

  1. 1. Folding carton and internal printing: a technical approach to consumer differentiation and food safety

    University essay from Lunds universitet/Förpackningslogistik

    Author : Wally Ernesto Garcia Castillo; [2017]
    Keywords : Internal Printing; food packaging; printing ink; printing Technologies; consumer safety; technical feasibility; consumer perception; wrapper; board; survey; Agriculture and Food Sciences; Technology and Engineering;

    Abstract : Packaging can be used to offer to consumers a complete brand experience. The emotional level enhanced during opening moment make consumers engage with the product and therefore, with the brand. Brands can firstly use printing to stand out at the point of sale and can use internal printing to enhance consumer experience at home. READ MORE