Essays about: "ZMET"

Showing result 1 - 5 of 7 essays containing the word ZMET.

1. 1. Underlying values and motivational factors of farmers : a study of Swedish farmers who use HVO in their productions

   University essay from SLU/Dept. of Economics

   Author : Louise Frostgård; Ellika Svensson Svenungsson; [2022]
   Keywords : biofuel; farmers motivations; HVO; laddering; means-end chain; pecuniary and non-pecuniary values; The Zaltman Metaphor Elicitation Technique; value theory;

   Abstract : The Swedish agriculture is yet to a large extent dependent on fossil fuels. In order to tackle climate change and attain the various environmental goals set by both public and private associations, there is an urgent need for the agricultural sector to transform to more sustainable production methods. READ MORE

3. 2. The Popeye Paradox: Understanding Barriers to Plant-Based Consumption Maintained by Masculine Identities A Phenomenological Study on Dutch Vegan Bodybuilders

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Iris Martine Theresia Arts; Siannie Quartero; [2022]
   Keywords : Plant-Based Consumption; Gender Identity Maintenance; Stigma; Legitimization; Lifestyle Transitioning; Hyper-Masculinity; Z-MET; Business and Economics;

   Abstract : Purpose: A Contribution to the understanding of plant-based consumption by researching how bodybuilders navigate identity issues associated with a plant-based diet. Theoretical Perspective: We take on a consumer culture theory perspective by researching identity theory, stigma, lifestyle transitioning, and legitimization strategies of the subculture. READ MORE

4. 3. Motivational factors and values of : a study of Swedish producers in local food nodes

   University essay from SLU/Dept. of Economics

   Author : Fanny Blom; Sandra Danielsson; [2021]
   Keywords : local food nodes; economic and non-economic values; Means-End Chain; The Zaltman Methaphor Elicitation Technique; farmers motives;

   Abstract : Securing food for the whole population is a key issue in the world. One way to make it possible is by developing the supply chains to a more sustainable agri-food system. These systems should provide the consumer with good, affordable food while the producers still get a good return for their products. READ MORE

5. 4. What is farm animal welfare? : a study of animal-based food consumers’ perceptions inMexico using the ZMET tool

   University essay from SLU/Dept. of Economics

   Author : Cristel Alejandra Capetillo Hernandez; [2020]
   Keywords : animal-based; consumers; farm animal welfare; food; laddering; means-end chain; mental model; perceptions; personal values; ZMET;

   Abstract : Authors stress that farm animal welfare (FAW) has become a mainstream contemporary societal demand worldwide, resulting in research conducted with FAW. The most popular type of research are surveys that analyse consumers’ attitudes towards FAW, yet, these are limited geographically to the European Union, the United States, and Canada. READ MORE

6. 5. Underlying motivational factors of farmers when acquiring arable land : a study in the region of Östergötland, Sweden

   University essay from SLU/Dept. of Economics

   Author : Emilia Kreutz; Ellinor Peterson; [2020]
   Keywords : farm business investment; laddering technique; means-end chain theory; ZMET;

   Abstract : The area of arable land is decreasing every year as a result of expanding cities or road networks, a fact affecting the farmers’ business possibilities. The farms in Sweden are simultaneously getting fewer but larger in size, the higher survival rate among the larger farms indicating that growing means surviving. READ MORE