Essays about: "Zhimei Zhang"

Found 2 essays containing the words Zhimei Zhang.

  1. 1. The Freemium Business Model in Gävleborg’s Open Source Software Industry : a Case Study on ArcMage AB

    University essay from Avdelningen för ekonomi

    Author : Liwen Mai; Zhimei Zhang; [2011]
    Keywords : Freemium; business model; open source software industry; Gävleborg; SWOT analysis; ArcMage AB;

    Abstract : Aim:  The aim of this study is to investigate how the “Freemium”                business model works in ArcMage AB and explore what challenges will ArcMage AB as an open-source software industry face when running the “Freemium” business model. Method: A case study was adopted, and a qualitative research and face-to-face interview were used to collect the fundamental data. READ MORE

  3. 2. Towards an understanding of different customer behaviors a comparative study : Based on the perspectives of Chinese staffs of Dragon Gate in Sweden

    University essay from Avdelningen för ekonomi; Akademin för utbildning och ekonomi

    Author : Zhimei Zhang; Jinghuai Zhang; [2010]
    Keywords : ;

    Abstract : .... READ MORE