Essays about: "banking industry in ghana Quality service"
Found 2 essays containing the words banking industry in ghana Quality service.
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1. The Impact of internet banking service quality on customer satisfaction in the banking sector of Ghana
University essay from Blekinge Tekniska Högskola/Sektionen för managementAbstract : The development of information and communication technology (ICT) in Sub-Saharan Africa over the last two decades is drastically altering the way business is done in Sub-Saharan Africa in general and Ghana in particular. The banking sector is no exception to this revolution. READ MORE
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2. What Drives customer loyalty and Profitability? Analysis of Perspectives of retail customers in Ghana's Banking Industry
University essay from Blekinge Tekniska Högskola/Sektionen för managementAbstract : Customer loyalty as a concept is a critical strategic option in today’s competitive environment. It is no surprise therefore that managers and researchers have increased their study and understanding of the concept as a strategic marketing imperative over the past decades to capture market share and improve profitability. READ MORE