Essays about: "business format franchising"

Found 2 essays containing the words business format franchising.

1. 1. Innovation in Swedish Restaurant Franchises

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Jenny Loikkanen; Jekaterina Mazura; Jelena Schrader; [2015]
   Keywords : innovation; franchise; franchisee; business format franchising; restaurant industry;

   Abstract : Background – The franchising industry in Sweden has experienced a vast growth in the recent years, and it makes up a significant part of the Swedish economy. The restaurant industry accounts for a large amount of the Swedish franchises. READ MORE

3. 2. The Room for Franchisees' Entrepreneurial Behaviour In a Standardized Business Format Franchise ~A case study of Make Up Store~

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Jelena Jovanovic; Diana Takács; [2011]
   Keywords : entrepreneurial behaviour; franchisee; business format franchise;

   Abstract : This thesis analyzes the room for exerting entrepreneurial behavior in a standardized business format franchise. It aims to answer the research question: "In business format franchising, is there room for exerting entrepreneurial behavior of a franchisee and in which non-standardized components of the business format can it be exerted . READ MORE