Essays about: "business journals"
Showing result 1 - 5 of 95 essays containing the words business journals.
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1. The effects of servicescape on customer satisfaction and possible implications on customer retention within movie theater industry
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Research questions: How does the servicescape in movie theaters, with a particular focus on SF Bio Västerås, influence customer satisfaction and retention, and what are the perceived quality and challenges associated with its implementation? Purpose: The purpose of this study is to explore how movie theaters, such as SF Bio Västerås, use servicescape to influence customer service experience. The study aims to investigate the customers' perceived quality of movie theater servicescape and its impact on customer satisfaction and retention. READ MORE
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2. Managing operations resources and processes for competitive advantage : A study on the performance of Swedish pharmaceutical companies during the COVID-19 pandemic
University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomiAbstract : The outbreak of coronavirus disease 2019 (COVID-19) has caused immense challenges to businesses and people’s lives. For the pharmaceutical industry, these challenges entail changes in demand, supply chain, consumption trends, as well as a shift towards telemedicine and changes in R&D priorities. READ MORE
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3. Adpocalypse : The new privacy legislations’ impact on digital advertisement in Sweden
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : 2020 and 2021 were shocking years for advertising and digital marketing since both Apple and Google announced that they would limit third-party tracking. Google and Apple’s news created turmoil in the marketing business sector since advertisers no longer will be able to target and track the success of their digital ads as efficiently and effectively. READ MORE
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4. Investigation into project management tools andtechniques currently used in practice
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: 2022-06-01 Level: Bachelor/Master thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Malak Shammakh (1993/08/23), Noura Touma (1996/06/05), Volodymyr Trykoz (2000/05/16) Title: Investigation into PM tools and techniques currently used in practice. Supervisor: Ali Farashah Keywords: Projects, Management tools, project management, management in practice, adoption, engineering/manufacturing Research questions: RQ1: What kind of tools, methods, and techniques do project managers use in the engineering/manufacturing companies, and why? RQ2: What are the factors that influence the process of adoption of PM techniques by project managers? Purpose: This research attempts to investigate which tools, models, and systems are used in practice by the working project managers, in engineering/manufacturing companies in Sweden. READ MORE
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5. Scenario Planning Analysis of the Industry of Commercial Vehicles - A Strategic Outlook
University essay from Göteborgs universitet/Graduate SchoolAbstract : The industry of commercial vehicles is undergoing significant changes that affect activities of the complete value chain, as well as how the truck is operated. The industry is shaped by the trends of sustainable and safe transportations, vehicle autonomy, and connectivity. READ MORE
