Essays about: "communication in banking"

Showing result 1 - 5 of 61 essays containing the words communication in banking.

  1. 1. Green Banking : A qualitative study on how Nordea Bank avoids greenwashing

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Sofia von Cotzhausen Modin; Vanessa Linde; [2023]
    Keywords : greenwashing; green banking; greenwashing drivers; avoidance;

    Abstract : Previous research on greenwashing has highlighted the need for empirical research on how to avoid greenwashing. This study attempts to add to the literature on avoiding greenwashing by investigating how Nordea, the Nordic bank, avoids greenwashing internally through a qualitative case study. READ MORE

  3. 2. Conversations on Change: A Case Study of a Swiss Private Bank on Employees’ Sensemaking and Engagement in Light of its Rebranding

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Alexia Helena Röper; [2023]
    Keywords : sensemaking; critical sensemaking; organizational culture; strategic communication; organizational change; rebranding; private banking; Switzerland; employee engagement; Social Sciences;

    Abstract : The rebranding of an organization can be a beneficial strategy to reposition itself in the market to maintain its relevance. At the same time however, it can have disrupting effects on its members' daily work life, creating a novel situation in which perplexity and even resistance may arise, and which they need to make sense of. READ MORE

  4. 3. Narratives in Central Banking - A Case Study on Federal Reserve Communication

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Love Leijonklo; Felix Wilke; [2023]
    Keywords : federal reserve; central bank; communication; sentiment; latent dirichlet allocation;

    Abstract : This paper investigates how Federal Reserve communication affects financial markets. This is done by constructing a sentiment index based on meeting minutes released by the Federal Open Market Committee. READ MORE

  5. 4. “We need another form of dialogue” : A qualitative case study of civil servants’ experiences of organizing citizen dialogues in socio-economic vulnerable neighborhoods in Sweden

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Sara Forell; [2023]
    Keywords : citizen participation; dialogue facilitator; participatory communication; socio-economic inequality;

    Abstract : With the widening socio-economic gap and growing social exclusion in the global north as a backdrop, this study seeks to address the topic of citizen participation in the context of socio-economic inequality by contributing to a deeper understanding of the relatively unexplored perspective of the civil servant organizing and facilitating citizen dialogues. The aim of the study is to describe the lived experiences of civil servant citizen dialogue facilitators/organizers in three Swedish municipalities regarding the implementation of “citizen dialogue on complex issues” in socio-economic vulnerable neighborhoods. READ MORE

  6. 5. Motivational Management in Forced Remote Work : An investigation on how managers motivate subordinates during a forced remote working environment

    University essay from Jönköping University

    Author : Olle Emanuelsson; David Samuelsson; Filip Freding; [2022]
    Keywords : Management; motivational management; forced remote work; motivation; banking industry.;

    Abstract : Background: In the beginning of 2020 as the Covid-19 pandemic started to spread around the world, banking organisations were forced to move their whole working operations to a remote context. Thus, challenging the traditional management theories since these were developed to be implemented in a stable, physical context. READ MORE