Essays about: "company customer oriented"
Showing result 1 - 5 of 71 essays containing the words company customer oriented.
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1. Value Sensitive Future of Persuasive Technology in Retail : Multi-Stakeholder Approach
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Persuasive technology is becoming increasingly prevalent in the retail industry, often to influence customer behaviours and increase sales. This study explores multi-stakeholder perspectives on the values, ethical considerations, and possible risks associated with the implementation of such persuasive technologies. READ MORE
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2. Developing Business Models for Turnkey Offerings : A case study on organizing turnkey offerings for a large original equipment manufacturer
University essay from Karlstads universitet/Handelshögskolan (from 2013)Abstract : This thesis investigates the development of turnkey offerings. Turnkey offerings is considered a kind of product-oriented Product Service System (PSS) where the customer pays a fixed price for a total solution, in this thesis, maintenance of vessels. READ MORE
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3. Servitization in a Heavy Equipment Company: A business model perspective
University essay from Göteborgs universitet/Graduate SchoolAbstract : Background: Servitization is a transformation process consisting of the integration of products and services in the value offering of the firms in order to increase value added and improve the customer experience. This process implies a transition from Product-Centric to Product-Service Systems. READ MORE
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4. Stimulating employee-driven innovation - Exploring enablers for employee-driven innovation and the contribution of formal and informal innovation activities - a qualitative single-case study
University essay from Göteborgs universitet/Graduate SchoolAbstract : Innovation is a concept that has received an increased amount of attention in recent years. The concept of innovation has also developed to include a wider range of participants, including for example both open innovation and customer-oriented innovation. READ MORE
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5. Transforming towards “PaaS” offerings : Areas of concern for OEMs & Transformation Readiness Scale
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : The purpose of the project is to investigate and gain knowledge about the process of transforming OEMs’ business structures from a transactional business to a result-oriented product service system or a performance as a service offering. Companies from various market segments have started to offer their customers result-oriented offerings to prolong the life cycle of their products and promote longer customer relationships to secure future business. READ MORE