Search for essays about: "competitor analysis"

Showing result 1 - 5 of 19 essays containing the words competitor analysis.

  2. 1. Marketing plan for Onepair : e-commerce for selling socks

    University essay from Högskolan i Gävle/Institutionen för ekonomi

    Author : Elin Svensson; [2009]
    Keywords : marketing plan; e-commerce; socks;

    Abstract : Aim: During the second quarter of 2008, e-commerce increased with 21,1% compared to the same period 2007. The most popular products were books, cd’s, clothes and electronics. The reason why the turnover kept increasing for e-commerce while the traditional market was facing an unstable period was the new solutions possible on the web. READ MORE

  4. 2. Emerging opportunities in the Vietnamese Electronic Road Toll market for Company X   

    University essay from Högskolan i Gävle/Institutionen för ekonomi

    Author : Andreas Ferdinand; [2009]
    Keywords : Road Infrastructure; Toll; Vietnam; Transport; Vehicle;

    Abstract : Aim:The purpose of this study is to explore the Vietnamese market for Electronic Road Tolls. Company X is a world wide supplier of electronic toll systems. They are focusing on systems that will reduce traffic congestion in cities or congestion created by road charge toll systems. Company X has been active in the South East Asia for over 10 years. READ MORE

  5. 3. Hult IBS Goes Global: A study of entry strategy in the MBA market

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Linnea Natt och Dag; Lena Vasserman; [2009]
    Keywords : Hult IBS; MBA industry; entry strategy; Industrial Organization; Resource Based View;

    Abstract : The purpose of this thesis is to examine the structure and dynamics of the Master of Business Administration (MBA) industry and analyze how a new competitor can enter and establish itself in this market. The study is based on an inductive research method and a qualitative research approach. READ MORE

  6. 4. Rich Internet Applications (RIAs); A Comparison Between Adobe Flex, JavaFX, Microsoft Silverlight

    University essay from Chalmers tekniska högskola/Institutionen för data- och informationsteknik

    Author : CARL-DAVID GRANBÄCK; [2009]
    Keywords : Rich Internet Applications; RIA; Adobe Flex; JavaFX; Microsoft Silverlight; comparison; comparative study;

    Abstract : This Master's thesis report describes and compares the three Rich Internet Application !RIA"frameworks Adobe Flex, JavaFX and Microsoft Silverlight. Through a qualitative study, theirtechnical and non#technical characteristics have been identified and compared, together withan analysis of the current market. READ MORE

  7. 5. China in the eyes of Africa - a textual analysis of the Nigerian and South African blogosphere regarding China's activity on the African continent

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Matilda Axelsson; [2009]
    Keywords : China in Africa ; blogosphere; South Africa; Nigeria; textual analysis of ideas ; Law and Political Science;

    Abstract : An analytical reading of the Nigerian and South African online debate regarding China’s engagement in Africa is here presented, with the purpose to contribute with knowledge from an African perspective. This thesis is a qualitative textual analysis of ideas where I have classified arguments from blogs and articles into different categories, compiled by Chris Alden, to view China in Africa as a devel-oping partner (positive approach), a competitor (skeptical approach) or a colonizer (negative approach). READ MORE