Essays about: "consumer good"

Showing result 1 - 5 of 354 essays containing the words consumer good.

  1. 1. The language of risk: A quantitative study on the effects of presentation format in risk communication

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Andreas Lidin; Daniel Mira; [2024]
    Keywords : Risk Communication; Numeracy; Presentation Format; Natural Frequencies;

    Abstract : Consumers are faced with everyday decisions requiring understanding and interpretation of risks and probabilities. One area where the importance of good risk communication is particularly salient is in modern healthcare where shared medical decision making is a central feature. READ MORE

  3. 2. The perceptions and experiences of urban dwellers, regarding the transition from an agrarian to an urban society : A qualitative interview study conducted in Urban Babati, Tanzania

    University essay from Södertörns högskola/Institutionen för naturvetenskap, miljö och teknik

    Author : Elin Björklund; Oscar Segermark Viström; [2023]
    Keywords : urbanization; agriculture; perceptions; Tanzania; Babati; Global South; sustainable development; Metabolic Rift Theory;

    Abstract : This study investigates how farmers, authorities, day laborers and full-time employees experience and perceive the transition from an agrarian to a more urban society in Babati, Tanzania. It is an interview-based essay, and an inductive thematic analysis method has been used to analyze the perceptions and experiences about the transition, and to profoundly examine the main environmental, social, and economic benefits and challenges that follows. READ MORE

  4. 3. The Coloniality of Food Governance in Sweden : An explorative feminist decolonial discourse analysis of the Swedish Food Agency

    University essay from Linköpings universitet/Tema Genus

    Author : Lisa Engström; [2023]
    Keywords : decoloniality; feminist critical discourse analysis; food governance; food safety regulations;

    Abstract : The Swedish Food Agency is responsible for giving guidelines and recommendations for businesses producing, importing, selling, and serving agricultural products in Sweden. The general discourse of these guidelines and recommendations are based on the notion of safeguarding the consumer from potential risks and harms. READ MORE

  5. 4. Beyond the Plate : A qualitative study on atmospheres impact oncustomer experiences in the Swedish restaurantindustry.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Victor Eskilsson; Sarah Wahlund; [2023]
    Keywords : Consumer experience; Atmosphere; FAMM-model; Customer Journey Canva;

    Abstract : This thesis was conducted to get a better understanding on how the atmosphereimpacts a restaurant experience in Sweden. To investigate which factors influence arestaurant's atmosphere, the customer journey model and FAMM-model will beutilized. READ MORE

  6. 5. Maybe meat, maybe not? Analysing Swedish consumers’ preferences for plant-based meat alternatives

    University essay from SLU/Department of Molecular Sciences

    Author : Emilia Mattsson; [2023]
    Keywords : willingness to pay; plant-based meat alternatives; discrete choice experiment; random utility theory; consumer behaviour;

    Abstract : Plant-based meat alternatives (PBMAs) have grown in both demand and diversified supply. As follows, there has recently been an increase in research studying consumers' behaviour towards these products. This thesis aimed to add to the growing literature by analysing Swedish consumers' preferences for PBMAs. READ MORE