Essays about: "consumer information management"
Showing result 1 - 5 of 147 essays containing the words consumer information management.
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1. An analysis of the Privacy Policy of Browser Extensions
University essay from Högskolan i Halmstad/Akademin för informationsteknologiAbstract : Technological advancement has transformed our lives by bringing unparalleled convenience and efficiency. Data, particularly consumer data, essential for influencing businesses and developing personalized experiences, is at the heart of this transition. READ MORE
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2. Supply Chain Transparency in the Scandinavian Automotive Industry
University essay from Göteborgs universitet/Graduate SchoolAbstract : The automotive industry can be characterized as a highly competitive and dynamic landscape, where effective supply chain management practices are crucial for meeting consumer demands and ensuring sustainable operations. Transparency across the supply chain is vital for building trust and collaboration among supply chain stakeholders. READ MORE
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3. "Cracking the GenZ Code: Unraveling the Needs, Pain Points, and Desires for an Improved Omnichannel Fashion Experience" : A qualitative study by understanding the consumer decision-making process
University essay from Linnéuniversitetet/Institutionen för management (MAN)Abstract : In recent years there has been a remarkable distribution of the omnichannel environment, which has emerged as a significant factor in the fashion industry. Today's society is characterized by customers who possess extensive knowledge and easy access to information online, with the added convenience of constantly available e-commerce. READ MORE
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4. THE ROLE OF SOCIAL MEDIA FASHION INFLUENCERS ON GEN Z CONSUMERS LAST MINUTE HOLIDAY SHOPPING : A qualitative study on gen z consumers purchase behavior on fast-fashion retailer
University essay from Linnéuniversitetet/Institutionen för management (MAN)Abstract : The online activities on social media have become a popular beverage among female gen zers in Sweden, as they rely on the platforms to recieve the information they need when evaluating a fashion purchase. This research aims to investigate the consumer last-minute holiday shopping on fast-fashion brands, and how the online fashion influencer could impact them in such occasions. READ MORE
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5. Optimizing within the Supply Chain: A Mathematical Model for Inventory Optimization with respect to Demand Planning
University essay from KTH/Matematisk statistikAbstract : This thesis examines how to design a mathematical inventory model for a ”Fast Moving Consumer Goods”-company (FMCG-company), which determines the optimal reorder point and order quantity such that the average inventory cost is minimized. The thesis was made in collaboration with a ”Software as a Service”- company which provided the data containing information about the products and inventory management of one of their customers, a FMCG-company. READ MORE