Essays about: "corporate social media"

Showing result 1 - 5 of 178 essays containing the words corporate social media.

  1. 1. Drunk Elephant: The New Toys’R’Us?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Diep My Dinh; Talía Yepes; Ida-Nora Hammar; [2024]
    Keywords : gen alpha; corporate brand; branding; beauty care branding; moral philosophy; gen alpha marketing; Philosophy and Religion; Social Sciences; Business and Economics;

    Abstract : Drunk Elephant, a skincare brand known for its clean ingredients and cheerful branding, has experienced a surge in popularity driven by Gen Alpha's unexpected adoption on social media. While this newfound audience has boosted sales, concerns are mounting regarding the impact of early exposure to beauty standards and consumption habits on young children. READ MORE

  3. 2. The recruitment process to corporate boards - A qualitative study investigating female underrepresentation

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Berg; Lina Holmqvist; [2023-06-29]
    Keywords : recruitment; social network; gender; equality; social structures; female underrepresentation;

    Abstract : This research put emphasis on the election committee and its role in the recruitment process for corporate boards. Particularly, it investigates the cause of female underrepresentation in the boardroom of corporations listed on the Swedish stock exchange. READ MORE

  4. 3. Antecedents of Cognitive Frames in Corporate Sustainability : An Exploration from the Start-up Perspective

    University essay from

    Author : Luca Tilman Ike; Jasmin Rühl; [2023]
    Keywords : ;

    Abstract : Background: Sustainability issues have become increasingly relevant for businesses worldwide. Especially corporate sustainability as a comprehensive approach integrating the competing demands of social, environmental, and economic dimensions on a business creates ambiguous situations for decision-makers. READ MORE

  5. 4. What Girls Are Made Of? : A Critical Overview of Gender Stereotyping in Advertising and Research-based Recommendations for Stakeholders

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Valeriia Babkina; [2023]
    Keywords : gender stereotyping; gender representation; advertising; marketing; feminist media analysis; gender equality; social sustainability; könsstereotyper; könsrepresentation; reklam; marknadsföring; feministisk medieanalys; könsjämlikhet; social hållbarhet;

    Abstract : Könsstereotypisering i reklam är ett genomgripande problem som fortsätter att forma och förstärka samhällets normer och uppfattningar om könsroller. Denna masteruppsats syftar till att ge en översikt över den problematiska naturen av könsstereotypisering i reklam, där man belyser de relaterade frågorna och deras konsekvenser, samtidigt som man erbjuder forskningsbaserade rekommendationer till intressenter för att främja mer inkluderande och rättvisa reklampraktiker. READ MORE

  6. 5. Analysing CSR reporting over the years, company size, region, and sector through dictionary-based text mining

    University essay from Högskolan Dalarna/Institutionen för information och teknik

    Author : Anuj Singhvi; Dorna Jahangoshay Sarijlou; [2023]
    Keywords : Corporate Social Responsibility; Sustainability Reporting; Natural Language Processing; Text Mining; CSR Dictionaries;

    Abstract : As Corporate Social Responsibility (CSR) reports become more prevalent and systematised, there is a strong need to develop approaches that seek to analyse the contents of these reports. In this thesis, we present two valuable contributions. READ MORE