Essays about: "customer perspective"
Showing result 1 - 5 of 805 essays containing the words customer perspective.
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1. Mortgage Information and Consumer Understanding : A Study of Swedish Banks
University essay from Karlstads universitet/Handelshögskolan (from 2013)Abstract : The purpose of this essay was to examine and see how communication betweenbank and customer in the Swedish mortgage market is processed. Several theoriesthat have been used in this study highlight how consumers think when they makefinancial decisions. READ MORE
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2. To Adopt or Not to Adopt, That is the Question: An Analysis of Drivers and Barriers for Adoption of Virtual Fitting Rooms in the Swedish online fashion retail market
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : The immense increase in returns amongst Swedish online fashion retailers has given rise to severe challenges, not least from a sustainability perspective. Several studies have shed light to Virtual Fitting Rooms (VFRs) as a potential solution for reducing online returns. READ MORE
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3. Defining customer value in disruptive business models
University essay from Göteborgs universitet/Graduate SchoolAbstract : Customer value is a relatively complex concept and is very dependent on the perspective that is taken as well as on the context of the value offer. The aim of this thesis is to identify how customer value is defined in more dynamic environments, specifically in the context of disruptive business models. The case company in the thesis is Lynk & Co. READ MORE
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4. Competing for the Curb: A Study of the Impact of Ride-Hailing Companies on Traditional Taxi Services
University essay from Göteborgs universitet/Graduate SchoolAbstract : In the bustling streets of Sweden, the emergence of Transportation Network Companies (TNCs) has shaken up the taxi industry, leaving incumbents grappling with the need to adapt their business models. While previous research has explored this phenomenon in other parts of the world, little is known about its impact in Sweden. READ MORE
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5. Enhancing Circular Practices in the Automotive Manufacturing Industry - Exploring Opportunities and Challenges of Remanufacturing Electronic Control Units (ECUs)
University essay from Göteborgs universitet/Graduate SchoolAbstract : This thesis examines the transition to a circular economy in the Swedish automotive manufacturing industry, with a specific focus on the implementation of remanufacturing for Electronic Control Units (ECUs). The study aims to identify opportunities and challenges associated with remanufacturing ECUs by considering product characteristics, strategic and business aspects, and the industrial and regulatory environment. READ MORE