Essays about: "customer satisfaction in service sector"
Showing result 1 - 5 of 53 essays containing the words customer satisfaction in service sector.
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1. Hole-in-one Experiences : Evaluating the Impact of Experiential MarketingDimensions on Customer Engagement and LoyaltyWithin the Golf Course Industry
University essay from Jönköping University/Internationella HandelshögskolanAbstract : Background: The leisure and recreational sports market, a multibillion-dollar industry, isexperiencing a transformative shift. With increased competition and changing consumerdemographics, businesses and facilities are seeking innovative strategies to ensure customerretention and maintain profitability. READ MORE
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2. Digital Transformation in the Fast Fashion Industry: How do Consumers Perceive Phygital Retail?
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : The fashion industry has witnessed significant digital transformation, leading to the emergence of phygital retail that seamlessly integrates physical and digital experiences. This study explores the impact of phygital store design on customer-based brand equity in the fast fashion sector, focusing on the drivers and barriers that shape customer perceptions of phygital retail. READ MORE
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3. Augmented Reality in Video Commerce : Affordances and Limitations of Virtual Try-On Technology For Luxury Beauty Consumption.
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : Providing personalized and exclusive services to customers has traditionally relied on in-person interactions between employees and customers. This paper explores video commerce supported by virtual try-On (VTO) technology for personalized and exclusive shopping experiences in the digital environment. READ MORE
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4. ASSESSING SERVICE QUALITY AND CUSTOMER SATISFACTION USING SERVQUAL MODEL (A mixed-method study to assess service quality of ultrasound departments of private hospitals in Karachi city)
University essay from Göteborgs universitet/Graduate SchoolAbstract : Service quality and customer satisfaction are important concepts that companies need to understand to stay competitive in business and thus grow. Companies need to know how to measure these constructs from the consumer's perspective to understand their needs better and thus satisfy them. READ MORE
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5. Customer satisfaction and SST - How can these two factors come to be? : A quantitative research study on the impact of self service technology on customer satisfaction in the healthcare sector
University essay from Umeå universitet/FöretagsekonomiAbstract : The main purpose of conducting this study is to investigate the effects of factors capturingthe use of SST on attitude towards SST and customer satisfaction in the public healthcaresector. More specifically, the study examines the impact of technology readiness, needfor human interaction, perceived trust, perceived usefulness and perceived ease of use onattitude towards SST and customer satisfaction. READ MORE