Essays about: "e shopping clothing industry"

Found 1 essay containing the words e shopping clothing industry.

  1. 1. The Transitional Environment of E-tail vs. Retail : An exploratory study of the factors that trigger channel purchasing decisions within the area of Umeå

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Spencer May; Lars Andreas Sundberg; [2013]
    Keywords : E-Commerce; Bricks and clicks; Bricks and Mortar; Clicks and Mortar; Online shopping; Retail; Clothing; Umeå; E-tail; Marketing; Consumer Behavior; Shopping; Channels;

    Abstract : In the field of consumer goods the ecommerce industry has been growing rapidly. This rapid growth has created significant pressure on traditional retailers forcing them to institute change or risk being removed from the market.The primary objective of this study was to examine the shopping behavior of Umeå inhabitants in the Retail vs. READ MORE