Essays about: "e-mail marketing - e-marketing - retention"

Found 1 essay containing the words e-mail marketing - e-marketing - retention.

  1. 1. Increasing the efficiency of marketing e-mail in customer retention

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Ali Gurbag; Guadalupe Katherine Morales Valuis; [2016]
    Keywords : e-mail marketing - e-marketing - retention;

    Abstract : Technology development has changes many things in the way businesses are done nowadays. Compa-nies needed to readapt their processes to the new demands of the markets in order to be competitive in online platforms. To achieve this, companies need to focus on retaining customers. READ MORE