Essays about: "example of research methodology about business"

Showing result 1 - 5 of 18 essays containing the words example of research methodology about business.

1. 1. Bringing New Technology to a Complex Market : A Market Analysis of the VIPS Protocol

   University essay from Uppsala universitet/Industriell teknik

   Author : Staffan Leijnse; [2023]
   Keywords : B2B Marketing; Segmentation; Technology Transfer; Commercialization; Case Study;

   Abstract : University research being adopted by, or transferred to, industry has enabled many of the things we now take for granted. The road from a breakthrough at a university to societal consequences is however a long and winding road full of dead ends and surprising turns. READ MORE

3. 2. Green Search Engine Usage - A Qualitative Study Exploring Why German Millennials Use the Green Search Engine Ecosia

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lea Zehendner; Michelle Cron; [2021]
   Keywords : Green Search Engine Usage; Ecosia; Pro-Environmental Behaviour; Green Consumerism; Digital Green Consumerism; Business and Economics;

   Abstract : Aim: The aim of this study is to explore why German millennials use the green search engine Ecosia, as the organisation is experiencing considerable growth in Germany. Theoretical Perspectives: This thesis adopts well-established theories such as the Theory of Planned Behaviour, the Value-Belief-Norm Theory, and the Social Influence Theory. READ MORE

4. 3. Understanding consumers’ perception of the end-of-life of a garment : Applying the Theory of Planned Behavior to consumers’ disposal intention

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Larissa Enderle; Carla Leonie Schiele; [2021]
   Keywords : End-of-life Phase; Theory of Planned Behavior; Consumer Behavior; Garment Disposal; Linear Value Chain;

   Abstract : Purpose The purpose of this master’s thesis is to investigate consumers’ perceptions of the end-of-life stage of a garment. Overall, the objective is to determine influencing factors that impact consumers’ disposal decisions to conceive a better understanding of post-purchase consumer behavior and formulate implications for both business and society. READ MORE

5. 4. Data-driven Management Framework using National and Corporate Culture Analytics to foster Innovation Ambidexterity : A case study on a world leading telecom company

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : Chiara Isola; Divya Peddireddy; [2021]
   Keywords : Ambidexterity; Exploration; Exploitation; Innovation; National culture; Corporate culture; Telecommunication Sector; Human Capital; Data-driven Management; Business Strategy; Machine Learning;

   Abstract : Background: In a highly competitive world, leaders of firms highly dependent on innovation, such astelecom companies, must acquire data-driven managerial skills to systematically analyze datasets from multiple points of view to aid decision-making in the new context of Industry 4.0. READ MORE

6. 5. If the CSR is an obligation or opportunity : A case study of Bangladesh Apparel Industry

   University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Author : Md Shahidul Islam; M Ferdous Islam; [2021]
   Keywords : Corporate social responsibility; compliance; productivity; product quality; competitive advantage;

   Abstract : Purpose The purpose of this study is to explore the perspective of CSR in the apparel industries of Bangladesh. The Rana Plaza disaster in 2013 causes some institutional changes in Bangladesh apparel Industry. Apparel firms are facing strict regulations and monitoring by buyers and different governing bodies. READ MORE