Essays about: "foreign market knowledge"

Showing result 21 - 25 of 185 essays containing the words foreign market knowledge.

  1. 21. Designing Business Models of Tomorrow : Exploring the Expansion of Cleantech-as-a-Service through an Agile approach

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Sofia Gudmundsson; Anaïs Lachini; [2021]
    Keywords : Digital Entrepreneurship DE ; Digital Business Model DBM ; Born Digitals BDs ; Digital Sustainability; Sustainable Software; Dynamic Capabilities; Agility; Agile internationalization; Cleantech; Ecosystems;

    Abstract : Background: Three mega trends are profoundly changing today’s market dynamics; climate change, digitalization, and globalization. The increasing interconnectivity and omnipresence of digital technologies are blurring the boundaries of the physical and virtual reality, implying a shift in how digital companies create value and internationalize. READ MORE

  2. 22. Data assets in digital firms and ICTs : How data strategy shapes the process of internationalization

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Marc Behse; [2021]
    Keywords : Internationalization theory; big data; data value; digital firms; ICTs;

    Abstract : Digitalized companies are adding complexity to the theory of internationalization. In order to gain momentum in a foreign market, knowledge about specific regional aspects and customers’ behavior is crucial. In a modern business environment, data supports decisions, enhances performance, and contributes to innovative business models. READ MORE

  3. 23. Corporate Foreign Policya Case Study On Swedish Companies’ Foreign Strategy For China And Media’S Impact

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : Dmitry Stark; Yassine Adrou; Jialing Guo; [2021]
    Keywords : ;

    Abstract : Title: Corporate Foreign Policy - A case study on Swedish companies’ foreign strategy for China and media’s impact Authors: Dmitry Stark, Jialing Guo, Yassine Adrou Supervisor: Professor Tony Fang Introduction: The long-established apolitical stance taken by companies worldwide is coming to an end. In an unstable globalized world, those that do not develop a thorough geopolitical blueprint will be shaken by financial turmoil. READ MORE

  4. 24. The Impact of Digitalization on Internationalization of High-Tech Firms : A Case Study of Space Company

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Elizabeth Wangeci Muriu; [2021]
    Keywords : Digitalization; Internationalization; Born Global Firms; Emerging Markets; Foreign market entry strategies;

    Abstract : ABSTRACT This master thesis examined the impact of digitalization on the speed of internationalization and explores the various foreign market entry options for a company that would like to expand from a developed market to an emerging market as part of its internationalization.  The case study analyzed in this paper is Arctic Space Technologies, a unique satellite operator company offering an all-in-one solution for sustainable satellite data handling and processing. READ MORE

  5. 25. The role of networks in a Swedish medium-sized pharmaceutical firm’s internationalization process

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Greta Lyckenblad; Lina Nygren; [2020-02-13]
    Keywords : Internationalization; networks; utilizing networks; pharmaceutical firm; medium-sized company; SME;

    Abstract : Today pharmaceuticals are the fifth largest export product in Sweden, whereas SMEs are the motor of innovation within the pharmaceutical industry. Pharmaceutical firms face several challenges, as high product development costs, high entry barriers due to institutional legal frameworks and slow return of investments, during their internationalization. READ MORE