Essays about: "importance of research in the tourism and hospitality industry"

Showing result 1 - 5 of 6 essays containing the words importance of research in the tourism and hospitality industry.

  1. 1. Creating the world's most sustainable and attractive travel destination. A content analysis of sustainable place brand identities in Southern Sweden

    University essay from Institutionen för tillämpad informationsteknologi

    Author : Douglas Berglund; Katherine Driscoll; [2023-11-22]
    Keywords : place brand identity; place branding; sustainability; content analysis;

    Abstract : This study examines how the place brand identities of seven Destination Management Organisations (DMOs) in southern Sweden guide their sustainable tourism communication. With the importance of sustainability becoming clear, interest in sustainable place branding is growing rapidly in scholarly and professional contexts. READ MORE

  2. 2. Business Intelligence in the Hotel Industry

    University essay from Linnéuniversitetet/Institutionen för informatik (IK)

    Author : Rei Shahini; [2020]
    Keywords : Business Intelligence; Hotel Industry; Big Data; Artificial Intelligence; Hospitality; Tourism;

    Abstract : Applications of artificial intelligence (AI) in hospitality and accommodation have taken an enormous percentage of service-provision, helping automate most of the processes involved such as booking and purchasing, improving the guest experience, tracking of guest preferences and interests, etc. The aim of the study is to understand the roles, benefits and issues with the improvement of business intelligence (BI) in hospitality. READ MORE

  3. 3. Tourism in Norrbotten, Sweden : A better understanding of tourism and its future – from the organizations perspective

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Rebecca Öhman; Karin Sandlund; [2020]
    Keywords : Tourism industry; overcrowding; arctic region; turism industrin; överbefolkat; arktisk region;

    Abstract : The tourism industry is one of the fastest growing industries in the world and the growth of tourism in the northernmost county of Sweden, Norrbotten, has been evident in recent years. With this rapid growth within tourism in Norrbotten, a reflection arises of why tourism is increasing to this extent. READ MORE

  4. 4. Analyzing the resilience of tourism stakeholders during the COVID-19 pandemic: A case study of Bend, Oregon

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Fie Broker-Bulling; [2020]
    Keywords : Sustainable development; sustainability; resilience; tourism; hospitality; Covid-19; crisis and disaster recovery;

    Abstract : As the world continues to globalize, the need for sustainability is becoming increasingly evident. In the tourism industry, an industry that employs 1 out of 10 globally, this is especially true. This industry is composed of a complex web of systems that ebb and flow in unison. READ MORE

  5. 5. A comparative study of sustainability in the hospitality sector in Chinese hotels

    University essay from Uppsala universitet/Institutionen för teknikvetenskaper

    Author : KAI YANG; [2019]
    Keywords : ;

    Abstract : The development of an industrial civilization,and rapidurban economic growth, leads tomore and more pressure onthe natural environment. Furthermore, the tourism industry is one of the major industries in the world and to understand the importance of sustainable development for the environment and society, the tourism industry is the first to understand. READ MORE