Essays about: "important factors in CRM system"

Showing result 1 - 5 of 6 essays containing the words important factors in CRM system.

  1. 1. Systematic observation in healthcare: Utility and limitations of a threat and error management-based safety audit

    University essay from Lunds universitet/Avdelningen för Riskhantering och Samhällssäkerhet

    Author : Andrew Grose; [2018]
    Keywords : healthcare; systematic observation; threat and error management; patient safety; FLMU06; CRM; Crew Resource Management; teamwork; team performance; General Works;

    Abstract : Improving teamwork has become a major safety goal for healthcare organizations. Audit tools currently available are useful, but they remain inadequate because they are reactive and fail to provide context for “the interaction between people and the operational context (i.e. READ MORE

  3. 2. Multichannel Integration: The Case of Infor

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Jimmy Gyllenskepp; Jacob Jönsson; [2015]
    Keywords : multichannel integration; customer relationship management; CRM channels; B2B case study;

    Abstract : This study’s aim is to examine how companies integrate their multiple CRM channels to enhance the relationships with the customers. A qualitative method was used and the collection of data was conducted from eleven interviews. The interviews were semi-structured with open-ended questions. READ MORE

  4. 3. Customer Relationship Management (CRM) : A multiple case study: analysing the critical factors of CRM implementation

    University essay from Ekonomihögskolan, ELNU

    Author : Jacqueline Gruber; Mei Hong Svensson; [2012]
    Keywords : CRM; CRM implementation; CRM process and CRM system; interaction of sales force; information communication flow; organizational structure culture;

    Abstract : Nowadays a company’s focus has shifted from a product-centric view to a more customer-centric view. Customers play a major role for doing business with companies. READ MORE

  5. 4. Crucial Factors in Customer Relationship Management : A Chinese Perspective of the Telecommunication Industry

    University essay from Sektionen för ekonomi och teknik (SET)

    Author : Yan Song; Bin Wei; [2011]
    Keywords : Customer Relationship Management; CRM; CRM system; Chinese CRM system; important factors in CRM system; improvements for CRM system;

    Abstract : Customer Relationship Management (CRM) which focuses on the relationship with customers has become more and more important in business management. CRM is a managerial system based on technological applications which can help companies to get competitive advantages. READ MORE

  6. 5. Factors associated with success and failure in CRM system use : A case study of the sales department in a B2B company

    University essay from Ekonomihögskolan, ELNU

    Author : Linnéa Andersson; Katarina Stekovic; [2011]
    Keywords : CRM system; CSFs; system failure; barriers for success; motivation; sales staff;

    Abstract : Due to the constant change of technology, companies’ battle to win customers becomes more and more intense. Maintaining customers and building long-term relationships is becoming more and more important and the customer relationship management (CRM) concept has evolved as a strategy rather than just a technological system. READ MORE