Essays about: "industrial outsourcing"

Showing result 1 - 5 of 22 essays containing the words industrial outsourcing.

  1. 1. Exploring Brand Equity through Digital Marketing : A multiple case study of B2B SMEs in the manufacturing and marketing consultant industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Luyao Wang; Jonas Lundquist; [2022]
    Keywords : Branding; B2B branding; marketing; digital marketing; B2B marketing; SMEs; SMEs branding; SMEs digital marketing; digital marketing funnel; digital marketing channels; B2B channels; SMEs channels; manufacturers; marketing and consulting agency;

    Abstract : The industrial marketing strategy in many industries has been largely influenced by the coming of digital marketing over the past decade. The trends are changing from the traditional to a digital era and companies are being forced by this digitalization shift. The manufacturing and marketing consultant industry is no exception. READ MORE

  3. 2. Purchasing 4.0: An Exploratory Multiple Case Study on the Purchasing Process Reshaped by Industry 4.0 in the Automotive Industry

    University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Author : Simon Gottge; Torben Menzel; [2017]
    Keywords : Purchasing; Industry 4.0; Purchasing 4.0; Purchasing Process; Automotive;

    Abstract : Title:  Purchasing 4.0: An Exploratory Multiple Case Study on the Purchasing Process Reshaped by Industry 4.0 in the Automotive Industry Authors: Simon Gottge, Torben Menzel Background: Rapidly transforming technologies and changing customer expectations trigger the fourth industrial revolution. READ MORE

  4. 3. How does the host country see reshoring? : An empirical research from Chinese supplier side

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Yuyao Duan; Yiting Wang; [2017]
    Keywords : Reshoring; Offshoring; Outsourcing; Drivers; Factors;

    Abstract : Background: Fierce international competition drives companies to reconsider how to approach the global market. Strategies, such as offshoring and outsourcing are commonly implemented to realize cost reduction and better profit performance. READ MORE

  5. 4. An Exploratory Study on Strategic Software Development Outsourcing

    University essay from Göteborgs universitet/Institutionen för data- och informationsteknik

    Author : Er Nie; Jielin He; [2015-07-20]
    Keywords : Strategic software development outsourcing; software industry; Mixed methods; Operation success; SDO decision; Impact; Strategic SDO management;

    Abstract : Business organizations are realizing that Software Development Outsourcing (SDO) is now an imperative and strategic step for their system operation success and that SDO really means best practice. Many industrial organizations have or are in the process of implementing such business transformation. READ MORE

  6. 5. Life Cycle Cost Analysis in the Swedish Automation Industry : A Case Study for developing a Total Cost of Ownership Model for Industrial Robots

    University essay from Linnéuniversitetet/Institutionen för maskinteknik (MT)

    Author : Steffen Landscheidt; [2015]
    Keywords : LCC; TCO; TVO; industrial robot; automation; case study; model development; template; Yaskawa Nordic AB;

    Abstract : Automation plays an important role when dealing with changes caused by globalization. The introduction of industrial robots is widely seen as an effective strategy against rising competition and outsourcing to low-cost countries. With the launch of amongst other the “Industrie 4. READ MORE