Essays about: "knowledge conversion"

Showing result 1 - 5 of 95 essays containing the words knowledge conversion.

1. 1. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Daniela Rodriguez; [2023]
   Keywords : CRM; email marketing; content personalization;

   Abstract : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement.  Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. READ MORE

3. 2. Managing knowledge and innovation as a startup : A study on how Swedish tech startups work with knowledge management in order to utilize inbound open innovation

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Disa Holm; Rebecca Hemzelius Fransson; [2023]
   Keywords : Tech startup; Knowledge Management; Inbound Open Innovation; Knowledge Management Systems; Interdepartmental Connectedness; Strategic Human Resource Management; Managerial Practices;

   Abstract : Swedish tech startups are at the forefront of innovation and growth. Startups however often face challenges in knowledge management, due to their fast paced growth. The purpose of this study is to explore how Swedish tech startups work with knowledge management in order to utilize inbound open innovation across a company. READ MORE

4. 3. Bridging the GAP for knowledge creation in an international project : A qualitative case study for SIREUS, a SACC-USA program

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Erika Villumsen; Louise Murphy; [2023]
   Keywords : Knowledge management; tacit knowledge; explicit knowledge; knowledge creation; knowledge creation in projects; International projects;

   Abstract : Background:The management of knowledge within organizations and projects has become increasinglyimportant. In addition, the number of transnational projects is on the rise. Moreover, projectsare considered the loci where new knowledge is generated. READ MORE

5. 4. Corporate Sustainability and Working Capital : A panel data analysis of the relationship in Swedish-listed firms

   University essay from Umeå universitet/Företagsekonomi

   Author : Muhammad Shehzad Moin; [2023]
   Keywords : Sustainability; Corporate Sustainability; Corporate Social Responsibility; CSR; ESG; ESG Rating; ESG Investing; Sustainable Finance; Sustainable Investment; Sweden; Working Capital; Working Capital Management; WCM; Cash Conversion Cycle; CCC; Working Capital Requirements; WCR;

   Abstract : The theoretical and practical importance of working capital management (Sharma & Kumar, 2011) and its strong link with the firm’s financial stability (Wang et al., 2020, p. 2; Kamel 2015, p. 35) make it one of the most important functional areas of corporate finance. READ MORE

6. 5. A decade with robot-assisted surgery : How far have we come? A study comparing surgical outcomes in rectal cancer

   University essay from Örebro universitet/Institutionen för medicinska vetenskaper

   Author : Mikael Valentin Bala; [2023]
   Keywords : Robot-assisted surgery; colorectal cancer; comorbidity; learning curve; surgical outcomes;

   Abstract : Introduction: In recent years, robot-assisted surgery has taken over as a first option in rectal cancer treatment. The overall perception is that robot-assisted surgery is a method with good surgical outcomes. Many current studies have focused on comparing robot-assisted surgery to conventional laparoscopy. READ MORE