Essays about: "luxury hotel"

Showing result 1 - 5 of 7 essays containing the words luxury hotel.

  1. 1. Sustainability-oriented Business Model: An Analysis of Sustainable Practices in the Context of a Luxury Hotel

    University essay from Uppsala universitet/Institutionen för geovetenskaper

    Author : Kiesha-Marie Min Yi Chong; [2023]
    Keywords : Hotel Industry; Luxury Hospitality; Practice Theory; Sustainable Business Model; Sustainability Initiatives; Sustainable Luxury;

    Abstract : Due to various ongoing environmental crises, there is an urgent need for sustainable solutions and initiatives, as it has become an imperative criterion for businesses to include in their operations. Further, the hospitality sector is a multibillion-dollar industry and has a great impact on not only the economy, but the environment as well. READ MORE

  2. 2. Online reviews’ influence on purchase decisions within the Hotel Industry

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Martin Ström; Olivia Karlsson; [2021]
    Keywords : Consumer behavior; Consumer perception; Purchase decision; Hotel industry;

    Abstract : Research Question: How do online reviews influence purchase decisions among potential consumers within the Hotel Industry?  Purpose: The purpose of this research is to gain a deeper understanding about the impacts in which online reviews has on consumer behavior and their decisions to actively select and purchase service from different hotels. The authors are striving to find answers to whether online reviews obtaining information about positive customer experiences within the hotel industry has a noticeable impact on the decisions made by customers. READ MORE

  3. 3. How to improve customer satisfaction in luxury hotel industry

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Estelle Berjat; [2017]
    Keywords : ;

    Abstract : .... READ MORE

  4. 4. User centered design of an Iphone application for women business travelers

    University essay from Uppsala universitet/Institutionen för informationsteknologi

    Author : Rajalakshmi Neelam Jagadish; [2014]
    Keywords : ;

    Abstract : This thesis walks through the user centric design of an iphone application specific to a hotel service for women business travelers. It aims at providing the luxury of performing tasks such as remote hotel check-in/check-out, ordering food/transport/room services, emergency help, complaining services, order history and safety measures. READ MORE

  5. 5. The Study of Consumer’s Post-Purchase Evaluation toward Brand Equity of Five Stars Hotels in Thailand

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Chonnikarn Dejsiriphun; Kritsana Suviratvithayakit; [2011]
    Keywords : Brand Equity; Post-Purchase Evaluation; Five Stars Luxury Hotel;

    Abstract : Date: May 30, 2011 Program: MIMA- International Marketing Course Name: Master Thesis (EFO705) Title: The Study of Consumer’s Post-Purchase Evaluation toward Brand Equity of Five Stars Hotels in Thailand Research Problem: What are the characteristics of brand equity of five star luxury hotels in Thailand and which components of brand equity are the majority concerns from customers’ evaluation? Purpose: The study aims to investigate and analyze the interrelationship of brand equity of five stars hotels in Bangkok, Thailand and post-purchase evaluation in order to provide valuable information on how five stars luxury hotels in Thailand can successfully and appropriately exploit the hotel brand equity so as to create the branding strategy and to create a competitive advantage in the long run. Method: Qualitative approach was used to observe the data in the form of content analysis. READ MORE