Essays about: "macro environmental factors in business"

Showing result 1 - 5 of 10 essays containing the words macro environmental factors in business.

1. 1. How macro factors influence decision-making in the fashion industry value chain

   University essay from Göteborgs universitet/Graduate School

   Author : Filippa Johnsson; Roos Kramer; [2023-07-19]
   Keywords : ;

   Abstract : The complexity of the macroenvironment and value chains within the fashion industry has increased the importance of strategic value chain configurations. The global influence and awareness of macro factors has made it more challenging for decision-makers to integrate macro-environmental changes in their strategic decisions. READ MORE

3. 2. Choosing the Perfect Spot - An exploratory study of the underlying factors behind companies' location decisions

   University essay from Lunds universitet/Produktionsekonomi

   Author : Fredrik Möller; [2023]
   Keywords : Location decision; Company location; Business placement; Factors impacting company location; Competitive advantage; Technology and Engineering;

   Abstract : Over time, different trends have been spotted in how companies decide to locate their businesses. From the gradual rise of more offshoring of operations, to the recent increase in popularity of returning business domestically again. READ MORE

4. 3. The influence of macroenvironmental factors on online shopping and the use of BNPL

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Maria Hardin; Moira Twengström; [2022]
   Keywords : ‘Buy now; pay later’; consumer credit; online shopping; e-commerce; culture; ‘Buy now; pay later’; konsumentkredit; näthandel; e-handel; kultur;

   Abstract : In the early days of e-commerce, countries took to the phenomenon at very different speeds. Researchers proved the most important factors for this to be propensity for trust and the perceived risk of online purchases. READ MORE

5. 4. Future changes in the road freight transportation industry: An application of future scenarios

   University essay from Örebro universitet/Institutionen för naturvetenskap och teknik

   Author : Britan Kilic; [2022]
   Keywords : road freight transport industry; sustainability; trucks; supply chains; fossil fuels; vägtransportbranschen; hållbarhet; lastbilar; försörjningskedjor; fossila bränslen;

   Abstract : The road freight transport industry is facing radical changes that have the potential to fundamentally change the industry and pressure actors to embrace sustainability throughout their operations and implement technology in the broadest sense. The road transport industry is permeated by the use of fossil fuels and accounts for a significant part of the total CO2 emissions in the world. READ MORE

6. 5. Enhancing Fast Fashion Brands Through Environmentally Sustainable Efforts : An explorative study on Generation Z’s perceptions towards circular economy initiatives and its impact on Customer-Based Brand Equity

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Linnéa Blomberg; Julia Furman; [2021]
   Keywords : Circular Economy; Brand Equity; CBBE model; Fast Fashion; Generation Z;

   Abstract : Purpose – The purpose of this study is to explore how environmentally sustainable efforts, in terms of circular economy (CE) initiatives, are affecting the customer-based brand equity (CBBE) of fast fashion brands. By considering the attitudes of Generation Z, fashion companies can build brands that respond to the environmental requirements of future decision-makers. READ MORE