Essays about: "market strategy thesis"

Showing result 11 - 15 of 1091 essays containing the words market strategy thesis.

1. 11. Diffusion of digital asset management systems in the Norwegian food and grocery market. A single case study of MyBrand Media

   University essay from Göteborgs universitet/Graduate School

   Author : Maral Javadzadeh Tabatabaee; [2023-07-19]
   Keywords : Digital asset management; diffusion of innovation; technology acceptance model; the Norwegian food and grocery market; value; value proposition; perceived value;

   Abstract : Digital asset management systems as a solution for managing digital content has been gaining attention over the last years and more IT providers are offering digital asset management systems to organizations. However, the decision to adopt this solution in a client-organization is influenced by many factors, making it a challenging and time taking process. READ MORE

3. 12. Breaking Barriers: Navigating Subsidiaries to Overcome Change Resistance in MNC’s

   University essay from Göteborgs universitet/Graduate School

   Author : Gabriel El Aaraj; Kiril Peychev; [2023-07-18]
   Keywords : Organizational change; Implementing organizational change; Planning organizational change; Managers; employees; IHRM;

   Abstract : The global business environment has become increasingly complex in recent years, resulting in significant challenges for businesses. The ability to handle such complexities has become essential for companies to remain competitive in the market. READ MORE

4. 13. A valuation of Swedish hedge fund performance

   University essay from Göteborgs universitet/Institutionen för nationalekonomi med statistik

   Author : Elis Grönqvist; Johan Wennerström; [2023-02-09]
   Keywords : ;

   Abstract : In this thesis we present annual returns of Swedish hedge funds sorted by investment strategies and investigate which strategy performs best and how the Fama-French factors: market premium, value premium and growth premium affect these returns. The Fama-French three-factor model is built on the Capital Asset Pricing Model which tries to describe the relationship between the expected return of an asset and the risk of the asset compared to the market. READ MORE

5. 14. Employer Branding incongruence : A qualitative study of the relationship between identity formation and employer branding among Gen Z in Sweden

   University essay from Jönköping University

   Author : Emma Steén; Ebba Blomberg; [2023]
   Keywords : Employer branding; Identity formation; Work-life Balance; Fresh-start mindset; mobile technology; Generation Z;

   Abstract : Background:  Employees are the basis upon which a successful firm is built. Today, it is a talents market, and companies must prioritize their employer branding strategies and improve their employee value proposition to attract and retain the best talent. READ MORE

6. 15. Exploring Momentum: The Hidden Drivers of Stock Returns in the Nordic Market

   University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

   Author : Axel Dillner; Johanna Roos; [2023]
   Keywords : Momentum; Price Momentum; Earnings Momentum; Earnings Surprises; Standardized Earnings Surprise; SES;

   Abstract : This thesis investigates the relationship between price momentum, earnings momentum, and stock returns in the Nordic region by examining the risk-adjusted performance measures of various momentum strategy portfolios. Inspired by Novy-Marx's 2015 theory that momentum in firm fundamentals explains the performance of price momentum strategies, this study seeks to provide deeper insights into momentum drivers and their implications for investment professionals. READ MORE