Essays about: "mobile phone industry analysis for sweden"
Found 3 essays containing the words mobile phone industry analysis for sweden.
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1. "Technology Changes, Humans Don't?": A cultural analysis on how young adult women’s ordinary phone call habits led to the refusal of a new smartphone personal security application.
University essay from Lunds universitet/Avdelningen för etnologiAbstract : Since at least 2011, designers and developers around the world have been creating innovative mobile applications for women’s use to increase their sense of security while alone in public space; however, there is little known about women’s everyday use of personal security applications nor how the personal security application phenomenon is making an impact in society. A small Swedish start-up company designed their own personal security application called SecurityApp and as their intern, I conducted an ethnographic research study focusing on young adult women’s interaction with their new application. READ MORE
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2. Marketing strategies in financial crisis : with change in mobile phone technology
University essay from Handelshögskolan vid Umeå universitetAbstract : The financial crisis has affected every economy during the last decade thus under this changing environment that effect the marketing strategies and these strategies began to change according to the buying behavior of the people. In this research the consumer perspective is examined with the change in mobile phone technology. READ MORE
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3. Factors Affecting Consumers' Resistance : A Study of Smartphones
University essay from IHH, EMM (Entreprenörskap, Marknadsföring, Management)Abstract : Background: In mobile phone industry, Smartphones are gaining popularity as an effective communication tool, providing users with “Smart” functionalities of both cell-phone and Personal Digital Assistant (PDA). Experts in mobile industry expect that smartphones are going to be dominant in mobile phone market. READ MORE