Essays about: "modern entrepreneurship"

Showing result 1 - 5 of 38 essays containing the words modern entrepreneurship.

  1. 1. Bridging Entrepreneurship and Sustainability Education : Perspectives and Approaches from Swedish University Educators

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Sophie Jungbauer; Felix Bause; [2023]
    Keywords : Entrepreneurship education; sustainability education; pedagogies; Sweden; higher education; entrepreneurship; sustainability; sustainable development; innovation; sustainable development goals;

    Abstract : Master thesis, Master of Science in Business Administration with specialisation in Entrepreneurship, Sustainability, and Social Change  Field of research: Business Administration, School of Business & Economics  University: Linnæus University, Växjö, Sweden Course code: 5FE06ESemester: Spring 2023Author: Felix Bause & Sophie JungbauerExaminer: Viktorija KalonaityteSupervisor: Marina JogmarkTitle: Bridging Entrepreneurship and Sustainability EducationSubtitle: Perspectives and Approaches from Swedish University Educators Background: Human-made climate change and its impact on humanity is one of the most severe challenges of modern times. Due to its complexity and global interconnectedness, it requires significant change and collaboration between different decision-makers. READ MORE

  2. 2. Market Opportunity Analysis Frameworks in the Context of the Technological Advancement of Firms

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Johann Maximilian Lippmann; Hoyt Patrick Lacy; [2022]
    Keywords : Market Opportunity Analysis; Market Potential; Market Screening; Technology; Business and Economics;

    Abstract : Market opportunity analysis (MOA) frameworks are tools used to assess a firm’s potential in a new market and are an important resource for firms considering expanding. Some of these tools are intended for initial high-level screening of markets, while others are more comprehensive analysis tools. READ MORE

  3. 3. Sustainable Entrepreneurship as a Driving Force for the SDGs? : A Case Study about the Identity of Sustainable Entrepreneurs and Their Potential within Contemporary Social Structures

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Lukas Pérez Aleth; [2022]
    Keywords : Identity work; Entrepreneurial identity; Sustainable entrepreneurship; Sustainable Development Goals;

    Abstract : This master’s thesis explores the case of sustainable entrepreneurs in Malmö to examine how they perceive themselves and their situation compared to the social imagination of how the Sustainable Development Goals (SDGs) are connected to entrepreneurship. The case study follows a hermeneutic approach intending to generate a deeper understanding of the subjective realities of sustainable entrepreneurs in an interpretative dialogue between the preunderstanding of the phenomenon based on three theoretical aspects of identity work that are considered important in contemporary identity research (power relations, authenticity, identity economics) and the understanding of the phenomenon based on empirical text collected in interviews. READ MORE

  4. 4. Female entrepreneurship on social media; An analysis ofGreek female artists using Instagram for entrepreneurialpurposes

    University essay from

    Author : Irene Kontogianni; Georgia Germanakou; [2021]
    Keywords : entrepreneurship; digital entrepreneurship; cultural entrepreneurship; mediatization; social media; creativity; innovation; cultural capital; marketing mix; entrepreneurial marketing; digitalization;

    Abstract : The main purpose of this thesis is to recognize the entrepreneurial identity of femaleartists today in Greece, as portrayed from their accounts on Instagram. This study uses aquantitative method to examine the ways in which artists become digital and culturalentrepreneurs. READ MORE

  5. 5. Early-stage entrepreneurs on LinkedIn - a tool for legitimacy?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Jacqueline Rohde Mohr; Nicholas Kelly; [2021]
    Keywords : Early-stage Entrepreneurship; Legitimacy; Impression Management; Legitimacy as a Property; LinkedIn; Business and Economics;

    Abstract : In line with the development of modern communication technology, computer-mediated-communication is playing a crucial role in how people interact and communicate. One forum in which such interaction can be conducted is the online professional social network LinkedIn. READ MORE