Essays about: "need and importance Of international Business"
Showing result 1 - 5 of 55 essays containing the words need and importance Of international Business.
-
1. MEANINGFUL OR MEANINGLESS? THE RELEVANCE OF INFORMAL RELATIONSHIPS - A case study of the perceived importance of relationship enablers between the United Nations and the European Union
University essay from Göteborgs universitet/Statsvetenskapliga institutionenAbstract : The special meaning of the UN-EU relations characterized not only by symbolic significance but also in terms of legitimization and especially growing financial importance, complemented by the findings of previous literature on business organizations underscoring the value of informal relationships, led me devote this thesis to the perceived importance of social capital in the UN-EU relations. In line with existing theories of social capital which argue that the interpersonal side of relationships can lead to advantages, pointing at the same time to some favorable conditions such as trust, obligations and expectations, and relational embeddedness that need to be fulfilled for a relationship to become meaningful, this study aims to analyze the perceptions of the individuals involved in the informal relationships between the UN and the EU on the relevance of these relational social capital conditions. READ MORE
-
2. Lagom, the key to a sustainable business? : The role of lagom within international business and its impact on environmental sustainability: A qualitative study
University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)Abstract : With the rising importance of environmental sustainability, there is a growing need for solutions. Some research indicates that Sweden is performing well in environmental sustainability and the Swedish concept of lagom has been trending in recent years due to its usefulness in leadership. READ MORE
-
3. Cultural Impact on Standardization/Adaptation of the Marketing Mix - A Qualitative Study on MNEs in the Sportswear Industry
University essay from Göteborgs universitet/Graduate SchoolAbstract : In order for an international business to grow and secure competitive advantages, firms have to exploit and expand to new markets and pinpoint the importance of international marketing. Local market demand is highly related to cultural differences and consumer preferences which raises the dilemma whether firms should adapt their marketing mix to the new local market or use a cost-effective standardized model that is based on their host market. READ MORE
-
4. Development of an International Expansion Framework for Transportas a Service Start-ups : Empirical Review in the German Transport Market
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : With the transport sector being one of the major contributors to global CO2 emissions and a projected growth of emissions by another 16 percent until 2050, the need for new innovative and sustainable solutions for the transport industry arises. These endeavours are what emerging start-up enterprises want to deliver with their novel Transport as a Service business model. READ MORE
-
5. Business Ecosystem as a Strategy for Internationalization and Growth of S.M.E.s : A case study of S.M.E.s in Lagos, Nigeria.
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : The constant change in today's business environment has brought about the need for S.M.E.s to contend with more dynamic, complicated, and global business environments, making it hard to maintain competitiveness. READ MORE
