Essays about: "online betting"

Showing result 1 - 5 of 7 essays containing the words online betting.

  1. 1. Gambling mythologized : A multimethod qualitative study of U.S. sports betting advertising narratives

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Stig Janson; [2023]
    Keywords : Advertising; online sports betting; gambling advertising; qualitative content analysis; semiotic analysis; the American dream; semiotics; myth; representation;

    Abstract : Online sports betting is an industry that has seen a huge surge in popularity in the US since 2018, and the companies behind this surge have enjoyed exponential increases in profits. Accompanying the increased interest in and profits of online sports gambling is a large spike in advertisements created by companies that offer online sports betting services. READ MORE

  2. 2. Gambling safety net : Predicting the risk of problem gambling using Bayesian networks

    University essay from Linköpings universitet/Databas och informationsteknik

    Author : Kristian Sikiric; [2020]
    Keywords : Machine learning; Bayesian networks; problem gambling;

    Abstract : As online casino and betting increases in popularity across the globe, the importance of green gambling has become an important subject of discussion. The Swedish betting company, ATG, realises the benefits of this and would like to prevent their gamblers from falling into problem gambling. READ MORE

  3. 3. Positioning of online betting services : A case study of finding the gap between companies’ view versus customers’ view

    University essay from KTH/Industriell marknadsföring

    Author : PAWEL BONIECKI; [2016]
    Keywords : online betting; branding; brand positioning; online; text mining; football; price war; reviews.; online betting; märkesprofilering; varumärkespositionering; online; text mining;

    Abstract : Under det senaste decenniet har informationsteknologin utvecklats explosionartat. Införandet av smartphones och surfplattor som alltid är anslutna till Internet har förändrat vårt sätt att "konsumera" den. Allt detta ledde till digitaliseringen av betting tjänster och flytten till Internet. READ MORE

  4. 4. Enhancing User Engagement in Mobenga’s Sportsbook

    University essay from Lunds universitet/Ergonomi och aerosolteknologi

    Author : Chiching Lam; Carl Larsson Danell; [2016]
    Keywords : User engagement; User experience; User-centered design; Sportsbook; Sports betting; Technology and Engineering;

    Abstract : Online sports betting is a billion-dollar industry with fierce competition to deliver the best possible experience. To be able to withstand the competition from rivals, bookmakers needs to be able to differentiate themselves with innovative and cutting edge solutions that offers a complete user experience. READ MORE

  5. 5. Applying Modular Function Deployment (MFD) to software architecture

    University essay from KTH/Industriell produktion

    Author : Jasmin Bahtijarevic; Matthieu Emmanuel De Murcia Paes; [2014]
    Keywords : ;

    Abstract : Background With this master thesis, the authors wanted to verify if Modular Function Deployment (MFD) was applicable to other areas of knowledge than the traditional production industry. Namely, the authors tried to see if the benefits arising from MFD (more flexible and rational product structure) could be transposed to services and/or IT development. READ MORE