Essays about: "online selling essay"

Found 3 essays containing the words online selling essay.

1. 1. Usability in M-commerce : Critical factors to consider when adapting m-commerce

   University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

   Author : Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
   Keywords : E-commerce; M-commerce; M-commerce in Sweden; Usability; Mobile devices; Critical usability factors in m-commerce;

   Abstract : The electronic commerce is a phenomenon that has developed rapidly during recent years and has come to take larger part in the everyday life. The act of buying and selling products online is referred to as electronic commerce and today, this phenomenon is starting to take more space within the mobile devices which is called mobile commerce. READ MORE

3. 2. The Car Industry's Change in the Last Decade - A case study on consumer and dealer behavior

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Felix Ahl; Asim Khandker; [2014]
   Keywords : Original Equipment Manufacturer; consumer behavior; car buying process; car selling process; car industry;

   Abstract : During the last decade the number of visits an average car buyer makes to car retailers has drastically decreased from five (in 2005) to 1.3 (in 2013). Currently, there is no academic research as to why this change has occurred. READ MORE

4. 3. Online Brand Repositioning : A case study of Halens

   University essay from Institutionen för ekonomi och företagande

   Author : Anna Sokolowski; Viktoria Sandström; [2012]
   Keywords : marketing; branding; brand; brand image; positioning; repositioning; e-commerce; distance selling;

   Abstract : This thesis was carried out during Spring semester 2012 at Södertörn University in collaboration with the Swedish distance selling company Halens. Halens is one of Sweden’s leading e-commerce companies with a significant history in distance selling. READ MORE