Essays about: "organic food brand"

Showing result 1 - 5 of 11 essays containing the words organic food brand.

  1. 1. An in-depth analysis of the approach towards“Environmental sustainability” and “Greenmarketing” from SMEs restaurant perspective in Sweden

    University essay from Umeå universitet/Företagsekonomi

    Author : Mahabubul Alam; [2021]
    Keywords : Environmental sustainability; Green marketing; organic food; KRAV certificate; eco labeling; Small and medium-sized enterprises SME ; Corporate social responsibility CSR ; Sustainable development.;

    Abstract :  Growing number of SME restaurant and unsustainable food consumption creates a paradoxicaltension in the society from “Environmental sustainability” perspective. This paradoxicaltension requires every organizations to reduce their ecological footprint through minimizingits environmental effects. READ MORE

  2. 2. The Green Marketing Mix and its influence on organic (green) food consumption : A study from the food retailer perspective

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Gessica Aguirre Plasencia; [2019]
    Keywords : green marketing mix; green product; green price; green place; organic food consumption; green consumers; non-green consumers.;

    Abstract : This thesis seeks to address the topic of how the leading Swedish food retailers applied the 4 Ps of the green marketing mix (product, price, promotion, place) when offering organic food. Firstly, the food retailers segment all the consumers in different categories, but the green consumer is not one of them. READ MORE

  3. 3. Premium Private Label Market Growthon the expense of National Brands : A study on the Swedish premium private label market shares and its characteristics.

    University essay from Högskolan i Jönköping/IHH, Nationalekonomi

    Author : Jakob Ohlson; [2019]
    Keywords : Premium Private Label; National Brand; Retail Market Share; Sweden; Organic Market Share;

    Abstract : The market share of premium private label goods within the fast-moving consumer goods sector is growing globally. In Sweden, these market shares are relatively small, but new products are continuously introduced in different food categories. READ MORE

  4. 4. Risk Assessment and Mitigation Strategies : Suppliers and Retailers in the Swedish Organic Food Market

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Grégoire Bocquillon; Martin Ekallam; [2016]
    Keywords : organic food supply chain risk assessment risk mitigation strategies swedish organic market;

    Abstract : Abstract Background: Consumer interest and demand for healthy and ecologically produced local food has led to a high market demand that local production cannot meet. Product attributes of perishability and short life cycles ensure that even local supply chains are challenging to manage. READ MORE

  5. 5. Lost in translation : a case study of three Swedish food processing firms on export

    University essay from SLU/Dept. of Economics

    Author : Malin Svedberg; [2016]
    Keywords : asymmetric information; credence attributes; communication; export; internationalization; psychic distance;

    Abstract : In 1995 when Sweden entered the European Union (EU) conditions in the market changed. Swedish food export has increased since then but the share of total production exported is lower within the food industry compared to other production industries in Sweden (Livsmedelsföretagen, 2015). READ MORE