Essays about: "outdoor clothing"

Showing result 1 - 5 of 13 essays containing the words outdoor clothing.

  1. 1. Optimization of Thermal Comfort on Electric Buses : A Comprehensive Study on Passenger Satisfaction in Stockholm, Sweden

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Ellinor Hambraeus; Maxwell Minotta Cuervo; [2023]
    Keywords : Electric bus; Bus temperature; Thermal comfort; Energy efficiency; Predicted Mean Vote; Equivalent temperature v; Elbuss; busstemperatur; termisk komfort; energieffektivisering; Predicted Mean Vote; Ekvivalent temperatur vii;

    Abstract : The transition towards electrification in the bus sector is necessary to achieve the global climate goals and has gained significant traction in recent years. However, there are critical challenges associated with this transition, one of them being the absence of excess heat that traditional combustion engines provided to warm the bus cabin. READ MORE

  3. 2. The Revolution(Race) of influencer marketing : a qualitative study of influencer’s perspective of how to represent an outdoor clothing brand

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Michelle Dam; [2022]
    Keywords : Influencer; Influencer Marketing; Social Media; Brand; Advertising;

    Abstract : Background: The digitalization has challenged the retail fashion industry and forces them to continuously find new strategies to survive in today’s market. Nowadays, the marketing strategy works differently, and some marketing is built upon how a collaboration would look together with an influencer and how it should be communicated to the influencers followers. READ MORE

  4. 3. Sustainable actions before profit? : The effects of sustainability efforts on the brand experience in the clothing industry exemplary represented on Patagonia

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Tim Bischoff; Celine Staufenberg; [2021]
    Keywords : Brand experience; sustainability; sustainable consumption patterns; brand related stimuli; brand experience scale; green trust; green brand image;

    Abstract : Background: In today ́s world, experiences play an important role for the customers to build loyalty and long-lasting relationships. Brakus et al. (2009) developed one of the most cited scales for measuring brand experience. READ MORE

  5. 4. Designing for the Circular Consumer : A design tool for clothing companies to engage consumers in the circular textiles economy

    University essay from Mälardalens högskola/Akademin för innovation, design och teknik

    Author : Erika Thunstedt; Ina Obernosterer; [2021]
    Keywords : Circular economy; circular design; design research; research through design; interactive research; design thinking; circular behaviour; design for sustainable behaviour; design for circular behaviour; design for circular consumption; design for circular consumers; innovation; design;

    Abstract : The current prevailing take-make-waste economy has caused the global climate crisis, operating outside the Planetary Boundaries of our planet (Rockström et al., 2009), disrupting nature's balance and affecting all life on earth (WWF and Global Footprint Network, 2019). READ MORE

  6. 5. Businesses’ Willingness to Sustainable Approach Using BMfS to Manage Sustainable Supply Chain Evidence of Development and Implementation of BMfS on Introduction of Organic Cotton Action Outdoor Products

    University essay from Lunds universitet/Institutionen för informatik

    Author : Nina Kolovic; Ana Rita Chambel Pinheiro; [2020]
    Keywords : sustainability; fashion retail; supply chain management; a business model for sustainability; organic cotton; action outdoor products.; Business and Economics;

    Abstract : With the rapid production of sportswear and its price advantage, consumption has also increased significantly, which has a rather negative impact on the environment, society, and the economy. Fashion retailers and their consumers are also well aware of this, and their demands for sustainable fashion have had a strong impact on the production of sportswear and consumer behaviour in recent years. READ MORE