Essays about: "positive effects of online shopping"

Showing result 1 - 5 of 9 essays containing the words positive effects of online shopping.

  1. 1. “The Effects of Sensory Marketing in Physical Second-Hand Stores” : A qualitative study of how applying sensory marketing in a physical second-hand store can influence consumers to choose more sustainable options while shopping for apparel.  

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Kajsa Carlsson; Carina Klingestam Lundqvist; [2023]
    Keywords : Second-hand; Sustainability; Sensory Marketing; Physical Stores; Purchase Decisions; Customer Experience; Fast Fashion;

    Abstract : The emergence of online stores specializing in fast fashion apparel has presented a significant challenge to brick-and-mortar stores and has had detrimental consequences for the environment. Consequently, it is essential for physical stores to stay informed about emerging trends in physical store design. READ MORE

  2. 2. Cost effective and sustainable grocery shopping

    University essay from Malmö universitet/Fakulteten för teknik och samhälle (TS)

    Author : Oscar Andersson; Erik Lundow; [2020]
    Keywords : Groceries; Shopping; Discounts; Savings; Digitalisation; Cross-shopping; Sustainability;

    Abstract : The aim of the study is to see if a digital tool can combine the benefits of shopping online, with the perks of purchasing groceries in a physical store. Previous research in the area has found that grocery shopping online isn’t growing at the same pace as normal retail shopping online. READ MORE

  3. 3. Social proof as a promotional persuasion tactic - A quantitative comparative study on the individual and joint effects of scarcity and urgency on consumer behaviour

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Gustav Broström; [2019]
    Keywords : urgency; scarcity; social proof; e-commerce;

    Abstract : With the emergence of e-commerce, the way consumers are shopping has changed drastically and the competition has increased. In order to stay profitable, retailers have to come up with more innovative and effective ways to attract and convert possible customers. READ MORE

  4. 4. E-commerce: the end of offline retail? : A quantitative study on how online shopping habits affect the structure of the retail market

    University essay from Umeå universitet/Nationalekonomi

    Author : Andreas Vikström; [2019]
    Keywords : ;

    Abstract : The internet has provided us with a lot of things. One major thing is the convenience of buying goods online and get them delivered to us. Not only does the internet contain everything one might desire, but also where one can acquire it for the lowest possible price. READ MORE

  5. 5. Daylighting and Electric Lighting Integration in the Retail Sector

    University essay from Lunds universitet/Avdelningen för Energi och byggnadsdesign; Lunds universitet/Institutionen för arkitektur och byggd miljö

    Author : Rafael Campama Pizarro; [2019]
    Keywords : daylighting; electric lighting; lighting controls; integration; human centric lighting; circadian potential; melanopic lux; non-visual effects; energy saving; retail; case study; IEA-SHC; furniture store; shopping experience.; Arts and Architecture; Earth and Environmental Sciences;

    Abstract : The retail sector represents 11% of the GDP and employs 15% of the workforce in the European Union. To tackle growth of e-commerce, physical retail stores need to be reviewed; both to decrease operating costs, increase productivity and to make the shopping experience more appealing. READ MORE