Essays about: "project purchase"

Showing result 1 - 5 of 122 essays containing the words project purchase.

1. 1. Customer Journey in the Concept Store: An Analysis of Touchpoints and Journey Integration

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Tatev Nazaryan; Seo Hyun Chang; [2023]
   Keywords : customer experience; customer journey; customer journey touchpoints; concept store; journey integration dimensions; retail; new retail format; Social Sciences;

   Abstract : Date: May 15, 2023 Keywords: customer experience, customer journey, customer touchpoints, concept store, journey integration dimensions Project Purpose: The following study aims to enhance understanding of how customers experience different touchpoints within the concept store throughout each stage of the customer journey, as well as, explore existing and new dimensions of the customer journey integration. Theoretical Framework: The following study adopts the theory of customer journey since it helps to understand what touchpoints customers interact with throughout each stage of their journey that helps to shape their experiences. READ MORE

3. 2. Childish Shelf - New purpose, no new purchase

   University essay from Lunds universitet/Industridesign

   Author : Signe Carlsson; [2023]
   Keywords : Arts and Architecture; Technology and Engineering;

   Abstract : This project is aiming towards designing to extend the lifespan of children’s belongings to reduce excessive owning and over consumption amongst parents. Today, there is an issue of parents of small children needing to own many of the same products that they often need to replace and exchange as the child grows older. READ MORE

4. 3. Are Children Safe with Smart Watches? : Security Analysis and Ethical Hacking on Children’s Smart Watches

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Yaqi Tian; [2023]
   Keywords : Security analysis; Penetration testing; Smart watches; Mobile Applications; Säkerhetsanalys; Penetrationstestning; Smarta klockor; Mobilapplikationer;

   Abstract : There are more and more parents that are considering to purchase smart watches for their kids. The children’s smart watches on the market are usually equipped with many practical functions like the GPS positioning, the camera and the messaging. READ MORE

5. 4. Becoming by Buying : A qualitative study about Brandengagement in self-concept (BESC) in the pre-purchase stage

   University essay from Umeå universitet/Företagsekonomi

   Author : Philip Brunkes; Lina Johansson; [2023]
   Keywords : Fast-Fashion; Brand Engagement in Self-concept; Pre-purchase stage; Self- concept; Consumer decision making process; Self-congruity;

   Abstract : Fast fashion brands provide consumers with constantly available opportunities to update,not only their wardrobes, but themselves. As our identities have become a constant projectto work on, consumption of fast fashion involves the possibilities of trial and error ofpersonal development. READ MORE

6. 5. Shifting Gears: Entering the Automotive Vertical

   University essay from Lunds universitet/Innovationsteknik

   Author : Tobias Anderberg; Axel Svensson; [2023]
   Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

   Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE