Essays about: "purchasing and new product development"

Showing result 1 - 5 of 32 essays containing the words purchasing and new product development.

  1. 1. Exploring the determinants of purchasing behavior in the context of safety apparel : A study of safety marketing

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Alexandre-Nikos Pociello i Palau; [2023]
    Keywords : Safety apparel; Personal Mobility Vehicles; urban mobility; micro-mobility; helmet; marketing; consumer buying behavior; Theory of Planned Behavior;

    Abstract : The rapid growth and development of cities have brought new mobility challenges, which the emergence of micro-mobility solutions, such as Personal Mobility Vehicles, has addressed. However, the increase in the use of these vehicles has also led to a rise in the number of accidents and injuries due to the inadequate use of protective equipment. READ MORE

  3. 2. Consumer purchasing behaviour influence on sustainable product development in the automotive industry.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Ben Babu; Rohit Reddy Maddhuri; [2023]
    Keywords : ;

    Abstract : AbstractDue to increased customer knowledge of the environmental effects of conventional automobiles and their concerns, the automotive industry is undergoing a substantial change toward sustainability and environmentally friendly goods. The goal of this study is to examine the relationship between customer purchasing behaviour and new product development, with an emphasis on environmentally friendly automotive products. READ MORE

  4. 3. Green is the New Black: Identifying and exploring the drivers of eco-innovation and environmentally-sustainable product development in fashion companies in Sweden and Denmark

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Amelia Grace Elburn; [2023]
    Keywords : Business and Economics;

    Abstract : Growing concerns and sentiment about the negative environmental effects of the fashion industry pressure fashion companies to adopt eco-innovation and pursue more environmentally-sustainable product development. This study explores and examines the drivers of eco-innovation and environmentally-sustainable product development in small- to medium-sized fashion firms in Sweden and Denmark, with the purpose of identifying and understanding the key factors that drive eco-innovation and sustainable product development in the fashion industry. READ MORE

  5. 4. Cascading Loop Creation : a case study of how digitalisation brings fashion retail product service systems, business partners, and customers together.

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Ellen Feist; [2021]
    Keywords : Cascading Garment Flow; Product Service Systems; Customer and Business Partner Involvement; Digitalisation; Sustainable Performance; Fashion Retail.;

    Abstract : Background – Circular economy (CE) is gaining more and more importance in research, based on the great desire to change the linear fashion economy to a circular. A Product Service System (PSS) can contribute to the achievement of CE, as PSSs, such as take-back or repair services, bring back the garments to the fashion retail company into the CE. READ MORE

  6. 5. An Exploratory Study of Sourcing Options for Alternative Materials to Leather - A Case Study at IKEA of Sweden

    University essay from Lunds universitet/Teknisk logistik

    Author : Akashdeep Maheshwari; David Marriaga Diaz; [2021]
    Keywords : Sustainability; Corporate Sustainability; Leather; Coated fabrics; Leather alternatives; Circular supply chain; Sustainable supply chain management; Purchasing strategic management; Supplier selection; LCA.; Technology and Engineering;

    Abstract : Abstract Title: An exploratory study of sourcing options for alternative materials to leather. Authors: Akashdeep Maheshwari and David Marriaga Diaz – Master Students in Logistics & Supply Chain Management. Division of Engineering Logistics. Lunds Tekniska Högskola (LTH), Lund University. READ MORE