Essays about: "record company strategy"

Showing result 1 - 5 of 269 essays containing the words record company strategy.

  1. 1. Powering Tomorrow - Implementation of Battery Energy Storage System in today's Power Grid

    University essay from Lunds universitet/Produktionsekonomi

    Author : Henrik Ramström; Krenar Gerxhaliu; [2024]
    Keywords : Battery energy storage system; Technology strategy; Resource based view; Technology acquisition; Technology life cycle; Virtual power plant; Value proposition; Ancillary services; Energy market; Innovation; Product development; Technology and Engineering;

    Abstract : Title Powering Tomorrow - Implementation of Battery Energy Storage System in today's Power Grid Authors Henrik Ramström and Krenar Gerxhaliu Supervisor Ingela Elofsson, Dept. of Production Management, Faculty of Engineering, Lund University Maricruz Bravo, Flower Infrastructure Technologies AB Background We are currently undergoing a transition in the industrial development, taking place globally. READ MORE

  2. 2. Crossing the digitalisation chasm: Overcoming barriers to industrial digitalisation

    University essay from Lunds universitet/Innovationsteknik

    Author : Anton Öreberg; Anton Nyberg; [2023]
    Keywords : digitalisation; digitalization; digital transformation; industry 4.0; manufacturing industry; challenges; barriers; digitalisering; industri 4.0; tillverkningsindustri; utmaningar; barriärer; Technology and Engineering;

    Abstract : Digitalisation is a global megatrend revolutionising every aspect of society and especially impacting businesses. Consequently, the term Industry 4.0 has emerged in the manufacturing industry. READ MORE

  3. 3. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
    Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

    Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

  4. 4. Damned if you do, damned if you don't.

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Felix Ellqvist; Nicholas-Joel Kisling; Katharina Nadine Junge; [2023]
    Keywords : H M; sustainability; case; brand image; brand reputation; vocal; brand management; strategy; Business and Economics;

    Abstract : “(Un)sustainable fashion: H&M breaks promise.” “H&M sued for greenwashing claims, again.” “H&M under fire!” Helena Holgersson is sitting in her office on the top floor of H&M’s Stockholm Headquarters staring at the headlines flickering on her computer screen. READ MORE

  5. 5. How Venture Capital Could Use Large Language Models to Screen Sustainability Impact Startups

    University essay from Lunds universitet/Miljö- och energisystem

    Author : Måns Vilhelm Tivenius; Karl-Gustav Elf; [2023]
    Keywords : Large Language Models; Venture Capital; Impact Investing; Prompt Engineering; GPT-4; ChatGPT; Impact; Sustainability; Artificial Intelligence; Startup success; Impact startup; Impact measurement; Screening; AI for good; Technology and Engineering;

    Abstract : This study investigates the potential of large language models (LLMs), such as ChatGPT, to aid venture capitalists in the screening of startups that maximize sustainability impact. To determine the scope that maximizes impact for venture capitalists' and to identify effective screening criteria, the study utilized theoretical research and interviews. READ MORE