Essays about: "relationship strategy"

Showing result 11 - 15 of 967 essays containing the words relationship strategy.

  1. 11. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

    University essay from Göteborgs universitet/Graduate School

    Author : Karin Gåsste; Antara Islam; [2023-07-03]
    Keywords : customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

    Abstract : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. READ MORE

  3. 12. Football Clubs’ Supporters and Human Rights - A Social Identity and Consumer Culture Perspective

    University essay from Göteborgs universitet/Graduate School

    Author : Henrik Ericsson; Eric Nilsson; [2023-07-03]
    Keywords : Supportership; Human Rights; Social Identity Theory; Consumer Culture Theory; qualitative methodology;

    Abstract : Following football and attending games is a popular practice in the world and in Sweden. Accordingly, a lot of people establish an identity with their supportership to a club which indicates the importance of football clubs in these people's lives. READ MORE

  4. 13. Is ESG Investing The Future? A Comparison Of Old And New Investment Strategies

    University essay from

    Author : Tobias Carlryd; Erik Johansson; [2023-07-03]
    Keywords : ;

    Abstract : This thesis researches whether investing in stocks with high ESG-scores is a viable investment strategy compared to investing in stocks with low PE-ratios. This has been done through first testing the relationship between annual returns and ESG-scores and PE-ratios respectively. READ MORE

  5. 14. The Relationship Between Beta and Arbitrage Spread in M&A Deals

    University essay from Göteborgs universitet/Graduate School

    Author : Daniel Granat; William Fredriksson; [2023-06-29]
    Keywords : ;

    Abstract : Risk arbitrage is an event-driven investment strategy where the risk arbitrageur aims to capture the arbitrage spread between the target’s stock price and the bid price by the acquiring firm in a merger and acquisition (M&A) deal. Previous research suggests that specific risks connected to the deal as completion or duration risks, as well as firm and bid characteristics, influence the arbitrage spread. READ MORE

  6. 15. The Impact of ESG-Scores on Portfolio Performance - A quantitative study on sustainable investments.

    University essay from Göteborgs universitet/Graduate School

    Author : Max Ehrnström; Yacob Nehmé; [2023-06-29]
    Keywords : ESG investing; Abnormal returns; Sustainable investing and Financial performance;

    Abstract : This report examines the relationship between ESG-scores and portfolio returns using the Fama-French five-factor and Carhart four-factor models. The data is collected from Refinitiv (2023) between 2003 and 2021 and consists of firms listed on the NYSE and NASDAQ stock exchange. READ MORE