Essays about: "role of business communication"

Showing result 21 - 25 of 293 essays containing the words role of business communication.

  1. 21. EXPLORING THE IMPACT OF INFLUENCER MARKETERS ANDFOLLOWERS ON GHANAIAN TELECOMMUNICATION BRANDS

    University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskap

    Author : Emmanuel Eddy Botchway; [2023]
    Keywords : Influencer marketing; Social media; Telecommunication; Marketing;

    Abstract : The telecommunication industry in Ghana forms one of the mainline business industries that play a key role in the country’s economic stability. At the heart of this industry are two giant brands; MTN and Vodafone, who hold sway on the market share. READ MORE

  2. 22. The Absence of Internal Sustainability Communication in Sustainable Organizations

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Veronika Ringblom; Lucy Wang; Janisse Magnusson; [2023]
    Keywords : Sustainability; Sustainable Organizations; Internal Branding; Internal Communication; Value Alignment; Business and Economics;

    Abstract : Title: The Absence of Internal Sustainability Communication in Sustainable Organizations Seminar date: 2023-06-02 Course: FEKH49, Degree Project Undergraduate level, Business Administration, 15 University Credits Points or ECTS‐cr Authors: Janisse Magnusson, Veronika Ringblom, Lucy Wang Supervisor: Emilie Hesselbo Key words: Sustainability, Sustainable Organizations, Internal Branding, Internal Communication, Value Alignment Research question: How do sustainable organizations view the role of sustainability in their internal branding effort? Purpose: The study aims to explore how sustainable organizations conduct internal branding with regard to sustainability, as well as to theoretically refine and challenge existing theories on internal branding, internal communication, and the utilization of sustainability within these strategies. Methodology: To achieve the purpose of the study, a qualitative approach was adopted, specifically an abductive approach. READ MORE

  3. 23. English Can Be Efficient within Swedish Business, Although Code Shifting Often Appears : A Study of English as a Lingua Franca in a Business Context at a Swedish Company

    University essay from Mälardalens universitet/Akademin för utbildning, kultur och kommunikation

    Author : Sandra Verrone; [2023]
    Keywords : English as a lingua franca ELF ; business English as lingua franca BELF ; semi-structured interviews; code shifting; native languages; foreign languages; Sweden;

    Abstract : This study aims to explore how the application of Business English as a Lingua Franca (BELF) is perceived among the employees at a chosen company, exploring to what extent BELF is used, and identifying opportunities and challenges of BELF. Using a qualitative research methodology conducted through semi-structured interviews, consisting of six participants, the study delves into the usage of BELF in a bigger Swedish company, how the employees experience it, and what factors matter for its outcome. READ MORE

  4. 24. Sustainability and circularity metrics for EV batteries: Enabling circular economy strategy decision making and value communication

    University essay from Lunds universitet/Internationella miljöinstitutet

    Author : Gunjan Kolhe; [2023]
    Keywords : Sustainability metrics; Circularity metrics; LIB CE strategies; Second life battery energy storage system; Product service system; Earth and Environmental Sciences;

    Abstract : The increasing focus on lithium-ion batteries (LIBs) in the context of electrification of transport sector has raised concerns about their high costs, resource and energy demands, environmental impact, and social supply chain risks. To address these challenges and maximize the value of LIBs throughout their lifecycle, circular economy (CE) strategies, such as reusing and repurposing, are being explored. READ MORE

  5. 25. Bridging the Gap: Converging Finance and Strategic Communication for Sustainable Impact

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Julia Czajkowski Mikalsen; [2023]
    Keywords : strategic communication; sustainability communication; sustainable investments; Swedish banks; financial advisors; advisory meetings; paradoxes; perspectives of CSR; Social Sciences;

    Abstract : The pressing issue of sustainability necessitates a broader collaboration span across all fields, such as finance and communication. Investments hold substantial power in the current sustainability reform, and it is therefore crucial that they not only meet the escalating demands of society but also actively contribute to forging a better future. READ MORE