Essays about: "situational crisis communication theory"

Showing result 1 - 5 of 19 essays containing the words situational crisis communication theory.

1. 1. How does brands' participation in an accidental controversy affect their reputation? : An application of the situational crisis communication theory to firestorms

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Nina Björnsson; [2023]
   Keywords : Firestorms; Situational Crisis Communication Theory; reputation; trust recovery;

   Abstract : This study aims to investigate the strategies used by brands to recover from firestorms following controversies in the age of social media. The focus is on understanding the brand-customer relationship aspect of firestorms and the importance of monitoring and comprehending them to minimize their impact. READ MORE

3. 2. Master's in Accounting and Finance

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Alexander Sönnerhed; [2022]
   Keywords : Scandal; Institutionalization; Communication; Accounts; Rhetorics; Business and Economics;

   Abstract : This thesis discusses organizational communication in Sweden following a scandal. The communication is based on the period after the scandal has gained attention. The communication 2 is divided into formal and informal communication based on whether the organization or a third party controlled the channel of communication. READ MORE

4. 3. How SMEs in the USA Apply Crisis Management and CRM During Covid-19

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Olivia March; Alice Tremblay; [2022]
   Keywords : crisis management; customer relationship management;

   Abstract : This paper will provide background knowledge on matters within crises such as pandemics and SMEs in the United States of America. There will also be an awareness of crisis management displayed, as well as underlying topics such as customer relationships. READ MORE

5. 4. "Gått över gränsen" : En tematisk textanalys av Nent Groups kriskommunikation gällande den inställda Paradise Hotel säsongen 2021.

   University essay from Uppsala universitet/Medier och kommunikation

   Author : Evelyne Uittomäki Järnefelt; Erica Carlsson; [2022]
   Keywords : Crisis; crisis communication; crisis responsibility; strategies; crisis management;

   Abstract : This thesis aims to examine the media company Nent Group's crisis commication and identify which crisis communication strategies have been used in order to repair the organization's damaged image, and to analyze whether the strategies have changed over time. The thesis's purpose will be achieved by answering the three following research questions: What crisis communication strategies can be distinguished in Nent Group's crisis communication? How has Nent Group's crisis communication changed since the start of the crisis in the spring of 2021? What reponsibility does Nent Group have for the crisis that has occurred? The theoretical framework of the dissertation consists of two theories of crisis communication, Situational Crisis Communication Theory by Timothy L. READ MORE

6. 5. Tourism in Time of Epidemics

   University essay from Lunds universitet/Institutionen för tjänstevetenskap

   Author : Davide Celotto; [2021]
   Keywords : Tourism organisations; Crisis Communication strategies; Situational Crisis Communication Theory; Organisational reputation; Service Management.; Social Sciences;

   Abstract : The aim of this research project is to study the role played by communication strategies on organisational reputation among the different stakeholders involved during the current COVID-19 pandemic outbreak. In doing so, this master thesis aims to understand how crisis communication aids the management of service processes and the construction of organisational image during crises. READ MORE