Essays about: "social networking sites thesis"
Showing result 16 - 20 of 41 essays containing the words social networking sites thesis.
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16. Attracting Digital Native Students Through Digital Marketing
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : As the world economies have shifted from being production-based to knowledge-based each country has to develop their technologically literate workforces to stay globally competitive. A low interest in the engineering profession among younger students has caused insufficient support for the workforce demand. READ MORE
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17. Popularity of Brand Posts on Sina Weibo: A Correlation Analysis of the Influential Factors on Tuborg’s Brand Community
University essay from Uppsala universitet/Medier och kommunikationAbstract : Social media continues to serve as vehicles for fostering relationships with customers. One specific way to implement this is to create and operate brand fan communities on social networking sites. Brands can place posts (including videos, messages, quizzes, information, and other material) in these brand communities. READ MORE
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18. User Perspective of Privacy Exposure on Facebook: An Examination of Risks Perception Among University Students in Sweden
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : Social media become a powerful communication medium for effective online social interaction globally. The use of various social networking sites has integrated into people’s daily lives especially among young adults. Problem arises when personal information is used without individuals’ involvement and relevant privacy risks increased. READ MORE
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19. Sharing is caring : A case study of co-creation on Facebook
University essay from Högskolan Kristianstad/Sektionen för hälsa och samhälleAbstract : The increasing usage of social networking sites, such as Facebook has changed the way that corporations and customer interact with each other. New ways of customer-corporation interactions evolve constantly, enabling customers to participate and co-create value with the corporations. READ MORE
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20. Disclosing Personal Information to Social Networking Site Providers : The role of trust, risk and perceived benefits
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : This thesis is set to investigate the factors that affect the intention to disclose personal information to SNS providers. The purpose of this study is to identify factors and how these factors affect the behavioral intention to disclose personal information to SNS from a new angle of analysis, namely through a user-to-organizational approach. READ MORE