Essays about: "strategies at IKEA"

Showing result 1 - 5 of 22 essays containing the words strategies at IKEA.

  1. 1. A self-service design concept for last mile delivery: The solution for retail stores in urban environments

    University essay from Lunds universitet/Förpackningslogistik

    Author : Matilda Holmqvist; Lisa Johansson; [2021]
    Keywords : retail store; market study; urban environment; last mile delivery; self- service; product development; Technology and Engineering;

    Abstract : The world is constantly changing, and business strategies are changing with it. Companies are offering new delivery options and technologies for customers globally when doing purchases. IKEA, a global furniture retailer, is expanding their touchpoints by opening retail stores in city centre locations in order to become more accessible. READ MORE

  3. 2. The Customer Experience in the Product After-Use Phase : A case study of the IKEA second-hand store

    University essay from Mälardalens högskola/Akademin för innovation, design och teknik

    Author : Viviana Garcia; [2021]
    Keywords : Circular Economy; Circular Business Model; Customer Experience; After-Use Activities; Reverse logistics;

    Abstract : As customers become more and more aware of the threats and limits of the current economic system, joined with the pressure of environmental policies, companies are pressured to rethink their offerings, processes, and business models in order to accelerate the transition to a circular economy. This transition requires significant changes in habits and behaviors, but simultaneously it offers opportunities for innovation. READ MORE

  4. 3. Sustainability Strategies in IKEA with the focus on Production and Suppliers

    University essay from Linnéuniversitetet/Ekonomihögskolan, ELNU

    Author : Lilia Yang; Nanxiang Shao; [2019]
    Keywords : Sustainability; Sustainability Supply Chain Management; Global Companies; Annual Reports; Strategies; Energy Efficiency; CO2 emissions; Waste; Environment;

    Abstract : “Waste of resources is a mortal sin at IKEA.” – Ingvar Kamprad IKEA, as one of the biggest furniture companies in the world (Alänge, 2015), makes it interesting to have a look into their practices to gain a deeper insight by looking at how they work on a more sustainable and environmental friendlier world. READ MORE

  5. 4. Understanding the Management Control System Used by Hybrid Companies : A Case Study of IKEA and MIO.

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : Laury Chaussée; Marine Foray; [2018]
    Keywords : Hybrid companies; management control; Porter theory; pure strategy; tight control; furniture industry; IKEA; MIO;

    Abstract : Due to the globalization, companies have to review their strategy permanently. In the same way, they need to choose the right management control system which will be in line with their strategy. Recent research has been made and it was highlighted that new strategies have been created to face up to the globalization and stay competitive. READ MORE

  6. 5. The User Value of Speech Recognition at Home

    University essay from Lunds universitet/Innovationsteknik

    Author : Maria Blomberg; Albert Johansson; [2018]
    Keywords : Speech Recognition; Means-End Chain; User Value; Smart Home; Voice Control; Technology and Engineering;

    Abstract : Humans have interacted using speech for thousands of years. Since the middle of last century, humans have been able to interact with computers using speech. Recent investments in speech recognition have resulted in the technology making its way into the homes of mainstream consumers. READ MORE