Essays about: "studying Economics"

Showing result 1 - 5 of 111 essays containing the words studying Economics.

  1. 1. Informational attributes behind consumer payment habits and settlement preference

    University essay from KTH/Fastigheter och byggande; KTH/Fastigheter och byggande

    Author : Alexander Tchibaline; David Mårtensson; [2018]
    Keywords : Cash; Cashless; Society; Finance; Behavioural economics; Big Data; SPSS; Multivariate analysis; Principal component analysis; Informational attributes; Kontanter; Kontantlösa samhället; Samhället; Finans; Beteendeekonomi; Big Data; SPSS; Multivariatanalys; Huvudkomponentanalys; Informativa attribut;

    Abstract : Sweden is known for being at the forefront of becoming a cashless society.However, cash continues to be an important part of the payment ecosystem butthere are limited studies and data regarding the preference for holding cash. READ MORE

  2. 2. An Application of the Continuous Wavelet Transform to Financial Time Series

    University essay from Lunds universitet/Institutionen för elektro- och informationsteknik

    Author : Klas Eliasson; [2018]
    Keywords : Wavelets; Continuous Wavelet Transform; CWT; Financial Time Series; Currency Trading; Technology and Engineering;

    Abstract : Wavelet theory, which shares fundamental concepts with windowed Fourier analysis, introduces the notion of scale in an effort to aid in joint time-frequency analysis. Having century-old roots, much of the essential research on the subject of wavelets was conducted during the 1970s and 1980s. READ MORE

  3. 3. Exploring marketing activities to strengthen brand equity within an SME : a case study on the company PAUL och THOM

    University essay from SLU/Dept. of Economics

    Author : Kim Meyer; [2018]
    Keywords : branding; brand building; brand equity; brand management; marketing;

    Abstract : Small and Medium sized Enterprises (SMEs) are often researched through the perspectives and theories created from studies of large organizations. This constitutes the basis of a theoretical problem when studying SMEs. READ MORE

  4. 4. What are the Cognitive Elements in Strategic Thinking: A comparative study of students and professionals in Computer Science and Engineering

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Yanhong Ding; Jiehua Dai; [2018]
    Keywords : Cognitive Elements; Computer Science and Engineering; Interactive; Iterative; Strategic Thinking; Business and Economics;

    Abstract : Research Purpose The concept of strategic thinking is vague in the previous literature, and we lack an understanding of what strategic thinking is. The purpose of this thesis is to contribute towards the understanding of the cognitive elements or components in strategic thinking. READ MORE

  5. 5. Mash It Up! Exploring the Phenomenon of Retail Mash-Up and the Survival of the Physical Retail Place in a Digitalised World

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Elin Johansson; Frida Öjerbrant; [2018]
    Keywords : Retail Mash-up; Retail Format; Customer Experience; Multi- Omnichannel; Innovation; Physical Store Atmosphere; Marketing Communication; Business and Economics;

    Abstract : Forces such as globalisation, digitalisation and changes in consumer behaviour have led to a discussion among practitioners as well as scholars whether the physical retail place will stay relevant or even exist in the future. One way for brick-and-mortar retailers to stay competitive is to adopt new and innovative business models and formats, alongside a focus on the customer experience and how to optimise the physical place to stimulate feelings in a way which cannot be achieved online. READ MORE