Essays about: "successful growth of a small business"

Showing result 1 - 5 of 14 essays containing the words successful growth of a small business.

  1. 1. Generative AI as a Tool for Swedish Startups - A qualitative study on how Generative AI can affect Swedish startups

    University essay from Göteborgs universitet/Graduate School

    Author : Filippa Gyllensvärd; Olivia Hiljegren; [2023-07-19]
    Keywords : Generative AI; Startup; Entrepreneurship; Innovation; Thematic analysis; Machine learning;

    Abstract : In today's rapidly evolving technological landscape, startups are constantly seeking new ways to innovate and stay ahead of the competition. One promising innovation is Generative AI, which uses large datasets to generate original content such as images, music, code, or text (McKinsey & Company, 2022). READ MORE

  2. 2. Towards Understanding Factors that hinder The Sustainable Growth of Gambian-owned SMEs

    University essay from Umeå universitet/Företagsekonomi

    Author : Musa Darboe; Isatou B. Jallow; [2023]
    Keywords : Gambian-owned SMEs; co-opetition; Sustainability; entrepreneurship;

    Abstract : Our study aims to establish facts not fictions regarding micro and macro factors affectingthe sustainable growth of small and medium size enterprises that are owned by Gambiansin the Gambia. The life cycle of a business demonstrates how entrepreneurs turn ideas intostartups that go through a survival stage which they later transform into a rapid growthstage until they reach the maturity stage where they can either diversify or start whole newventures. READ MORE

  3. 3. Impact of social media on small and medium enterprises internationalization : Assessments of cases of tech companies in Sweden

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Aparna Bulegoda; Kalindu Fernando; [2023]
    Keywords : Social Media and internet; SMEs; Internationalization of SMEs; Internationalization barriers;

    Abstract : The internationalization of small and medium enterprises (SMEs) has become vital as it enables them to enhance their business prospects and achieve organizational objectives. This is of utmost significance for the future growth of nations, regions, and the global economy, given the progressively significant role played by SMEs in contributing to economic development. READ MORE

  4. 4. The micro consulting business in Sweden : A multiple-case study of content marketing methods used to attract potential customers

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Jesper Björling; Elias Lindahl; Jonathan Persson; [2022]
    Keywords : Micro consulting enterprises; Content marketing; Acquiring customers; Customer identification; MCE’s Content Marketing Model;

    Abstract : Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. READ MORE

  5. 5. The Acceleration of Digitalization and its Influence on Business Model Innovation : A qualitative study of Swedish SMEs from the perspective of a business developer

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Pim de Flon; Lovisa Lindgren; [2021]
    Keywords : Business Model Innovation; Acceleration of Digitalization; Small- and Medium-sized Enterprises; Covid-19; Theory of Organizational Change;

    Abstract : Background: Covid-19 has accelerated digitalization and pressured companies across multiple sectors to digitally transform their operations. Such adaptation requires businesses to rethink and change their existing business models, thus, business model innovation (BMI). READ MORE