Essays about: "thesis in m-commerce i"

Showing result 1 - 5 of 9 essays containing the words thesis in m-commerce i.

  1. 1. Influence of Website Characteristics on Initial Trust in M-Commerce for Young Consumers

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Elin Forsberg; [2021]
    Keywords : M-commerce; Initial Trust; Website Characteristics; Case Study; Online Consumer Trust: User Interface Design; User Experience; Usability.;

    Abstract : Lack of trust is argued to be one of the key reasons behind buyers’ reluctance to purchase online. In mobile commerce (m-commerce), gaining initial trust upon the first visit from prospective consumers highly depends on the design of the website. READ MORE

  3. 2. Behavioural Intention in the M-commerce : A study of the usage of M-commerce applications in Indian market

    University essay from Högskolan i Jönköping/IHH, Informatik

    Author : Jincy Kadukoyickal Jose; [2019]
    Keywords : M-commerce; Behavioural Intention; UTAUT2;

    Abstract : Background: Online shopping through mobile has become very popular around us today because of the unique value proposition of providing easily personalized, local goods and services at any time and anywhere. However, still, there are some challenges for users to adopt m-commerce as whole. READ MORE

  4. 3. Usability in M-commerce : Critical factors to consider when adapting m-commerce

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
    Keywords : E-commerce; M-commerce; M-commerce in Sweden; Usability; Mobile devices; Critical usability factors in m-commerce;

    Abstract : The electronic commerce is a phenomenon that has developed rapidly during recent years and has come to take larger part in the everyday life. The act of buying and selling products online is referred to as electronic commerce and today, this phenomenon is starting to take more space within the mobile devices which is called mobile commerce. READ MORE

  5. 4. Factors affecting the proportion of smartphone usage at Flygresor.se

    University essay from KTH/Matematisk statistik

    Author : Gabriella Andersson; Louise Karlsson; [2017]
    Keywords : ;

    Abstract : Digitization has changed the way people access the internet. Smartphones is soon to be the preferred internet access device leading us into a new generation of e-commerce, namely mobile commerce or m-commerce. The on-going transition, from desktop to smartphone has led to an uprising problem for companies within the area of e-commerce. READ MORE

  6. 5. Factors to consider when adapting to M-commerce : From a design perspective

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : David Lilliecrona; Ria Zhang Jin; [2015]
    Keywords : M-commerce; Adaption; Design; Apparel industry; E-commerce; Usability;

    Abstract : Mobile commerce through smart phones as an extension of the traditional electronic commerce is becoming widely implemented together with the IT development and increased usage of smart phones. The thesis is limited to the design factors to consider when adapting to m-commerce for the apparel industry, since this industry has a long experience in online and mail order business. READ MORE