Essays about: "thesis on cell phones branding"

Found 1 essay containing the words thesis on cell phones branding.

  1. 1. Cell Phone Carriers, TV-Commercials & Branding : A study of cell phone carriers TV- commercials, branding and its affect on young people

    University essay from IHH, EMM (Entrepreneurskap, Marknadsföring, Management)

    Author : Robin Sköld; Magnus Nilsson; [2009]
    Keywords : Cell Phone Carrier; Cell Phone Operator; TV- commercials; Branding; Communication strategy; Advertising;

    Abstract : Problem: As almost everyone has a cell phone today, keeping your customers is very important. An important group for cell phone carriers is young people. This is a group that uses cell phones more and more. However, attracting these people could be hard. READ MORE