Essays about: "thesis topic in consumer behaviour"

Showing result 1 - 5 of 29 essays containing the words thesis topic in consumer behaviour.

1. 1. Fast Art – A Virtual Fashion Exhibition

   University essay from Linköpings universitet/Medie- och Informationsteknik; Linköpings universitet/Tekniska fakulteten

   Author : Eva Masiero; [2023]
   Keywords : Sustainable Fashion; Virtual Reality; Art; Co-Design;

   Abstract : This thesis focuses on research through the design process of building an immersive Virtual Reality (VR) experience concept resembling a digital art gallery. It covers the topics of sustainable fashion, changing people’s perspectives and behaviour, and new technologies like VR and Artificial Intelligence (AI). READ MORE

3. 2. Living in an Immaterial World: An exploratory study on consumer value perceptions in metaverse settings

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

   Author : Linn Henriksson; Ellen Svärdh; [2023]
   Keywords : metaverse; consumption-value theory; value perceptions; virtual consumption;

   Abstract : As sung by Madonna, "we are living in a material world" underscored by the consumption of physical goods. Beyond the glitz of materialism lies the grand problem of overconsumption, and correspondingly overproduction, of the world's finite resources. READ MORE

4. 3. Understanding men’s clothing consumption : a contribution to further research on sustainable clothing consumption

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Adam Fast; [2023]
   Keywords : Clothing consumption; men’s consumption; sustainable consumption; consumer behaviour; consumption habits; fast fashion; slow fashion;

   Abstract : The growing environmental problem of the clothing industry has resulted in trillions of litres of wastewater and nearly a tenth of the world’s carbon emissions every year. The Western world's demand for cheap clothes occurs at the expense of the environment and bad working conditions. READ MORE

5. 4. Brewing sustainability: Exploring the impact of circular economy communication on consumer engagement and sustainable behaviour in the coffee shop industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Maria Alejandra Molano Ramirez; Jasmijn Heliantha Köhler; [2023]
   Keywords : Circular economy; Communication; Coffee Shop Industry; Reusable Cups; Message Framing; Social Exchange Theory; Value Co-Creation; Sustainability; Business and Economics;

   Abstract : Due to the upsurge of interest in the field of sustainability, and specifically circular economy, it is of increasing importance for companies to dedicate themselves to greener business models and initiatives that step away from the linearity that is currently predominant. One way in which circularity can be implemented is through effective communication towards customers to incorporate them into the sustainability efforts. READ MORE

6. 5. Consumer intentions towards AI in the healthcare industry

   University essay from Göteborgs universitet/Graduate School

   Author : Holly-Laura Myllyoja; Felicia Rådberg; Hanna Östmann Hanngren; [2022-08-04]
   Keywords : Artificial Intelligence AI ; consumer behaviour; intentions; attitude; trust; perceived usefulness; anthropomorphism; privacy concerns; data transparency;

   Abstract : Two major challenges for the healthcare industry are to reduce misdiagnosis of patients and to become more efficient in everyday practice. The lack of efficiency became extremely apparent by the pressure on healthcare workers caused by the COVID-19 pandemic. This could be assisted with new technologies. READ MORE