Essays about: "type of culture affect business"

Showing result 1 - 5 of 8 essays containing the words type of culture affect business.

  1. 1. Improving Decision Making Through the Use of BI&A and a Data-Driven Culture

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Fredrik Öberg; Gustav Öhman; [2020-07-08]
    Keywords : Decision Making; Data-Driven Decision Making; Data-Driven Cultures; Data- Driven Organisations; Management Accounting; BI A; BI; Business Intelligence;

    Abstract : Background and problem: Today, businesses act in an increasingly complex environment, that requires organizations to be more adaptive. This increases the value of data analytics and decision support systems such as Business Intelligence & Analytics (BI&A) for decision makers and enables them to make better and quicker decisions. READ MORE

  2. 2. Sustainable Marketing : Challenges faced when implementing sustainable marketing strategies

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Patricia Collazo; Anita Radu; Berglund Mikaela; [2020]
    Keywords : Sustainability; large company; marketing; sustainable marketing; implementation.;

    Abstract : Purpose: There is an increasing interest in sustainability, literature testifies that more and more customers are requesting sustainable products. This increasing request impacts companies that are therefore forced not only to provide sustainable alternatives but also turn their business into a more sustainable one. READ MORE

  3. 3. Gay-themed advertising in a cultural context

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Fleur Querida Dassen; Sofi Hagander; Adrián Vázquez Anido; [2019]
    Keywords : Brand image; Brand feelings; Brand associations; Culture; Gay-themed advertising; Business and Economics;

    Abstract : Abstract Aim: The purpose of this research is to investigate cultural differences in the perception of brand image when portraying gay lifestyle in advertising in Sweden and Spain. Approach: This study is based on a qualitative approach. READ MORE

  4. 4. The relationship between leadership and organizational culture : Handelsbanken in Sweden

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Rafeh Ibraheem Taleb AL Hareere; Kenan Bekic; [2018]
    Keywords : Leadership; corporate culture; transformational leadership; democratic; empowering; participative leadership; guided missile corporate culture; financial organization;

    Abstract : Abstract Title: The Relationship between Leadership and Organizational Culture Level: Master Degree in Business Administration  Authors: Al Hareere, Rafeh and Bekic, Kenan Supervisor: Maria Fregidou- Malama  Examiner: Ehsanul Huda Chowdhury Date: 2018-10-10 Aim: The aim of the study is to explore the relationship between leadership and organizational culture in a financial organization. The study has been conducted in Handelsbanken, Sweden. READ MORE

  5. 5. A Study of how Organisational Culture and Experience Affect Firms’ Political Risk Identification: A Case Study of Ericsson, Motorola Solutions, Tecnotree and KVH Industries

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alexander D'Alessandro; Peshko Mohtadi; [2016]
    Keywords : Business and Economics;

    Abstract : The end of the Cold War marked the end of a dual world power system and an opening up of world markets. This has resulted in a more complex risk landscape, complicating political risks that firms face abroad. The 1990s and onwards also marked an increase in global interconnectedness, increasing companies’ exposure to political risks. READ MORE